Hayter® celebrates 80 years of British lawncare with a successful Glee
Hayter®, the premium British lawncare brand, has concluded a highly successful appearance at Glee 2026, marking its 80th anniversary with a refreshed stand experience and the introduction of a new Lawn Care Tools range designed to strengthen its position as a complete garden performance brand.
Hayter® celebrates 80 years of British lawncare with a successful Glee
Across the three-day event, Hayter presented its iconic Harrier® and Hawk lawnmowers alongside early merchandising concepts and POS solutions for the new tools range. Retailers responded positively to the brand’s clear product direction, premium packaging and design-led approach to elevating the lawncare category.
The Harrier, first introduced in 1970, remains one of Hayter’s most recognisable products and continues to be a cornerstone of the brand’s heritage. The model has earned long-standing industry recognition, including a BAGMA ‘Machine of the Year’ award in the 1980s and the ‘Mower of the Decade’ accolade from Service Dealer in 2007.
The Hawk range also attracted strong interest from retailers seeking lightweight, compact solutions for smaller gardens. Available in 36cm and 43cm cutting widths, Hawk models offer Hayter’s signature cut quality with an innovative storage design that reduces the mower’s footprint by up to 70%.* This feature was particularly well-received by retailers serving younger homeowners and customers with limited storage space.
A key highlight of the show was the preview of Hayter’s new Lawn Care Tools range. Designed to complement the brand’s mower portfolio, the tools feature premium materials, full-colour retail packaging and merchandising concepts that provide garden centres with a cohesive, high-quality alternative in a category often dominated by mass-market imports.
“Glee 2026 has been an important milestone for Hayter,” said Craig Hoare. UK sales and Marketing Manager. “As we celebrate 80 years of British lawncare expertise, we’re proud to present a product direction that blends heritage, innovation and modern design. The response from retailers has been extremely positive, and we look forward to building on this momentum throughout the 2027 season.”
Hayter will continue to roll out updates on the Lawn Care Tools range ahead of its full launch, with further details to be shared with trade partners later this year.
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