ISEKI UK & Ireland Launch: ISEKI UK & Ireland hosted an official opening at its new Ipswich home last week.
Since being founded in 1926, ISEKI has contributed to the modernisation of Japan’s agricultural industry as a full-time manufacturer specialising in farming machinery. ISEKI prides itself on extensive research and development that is matched with high quality manufacturing and assembly processes to produce a range of machinery for today’s demanding applications in many global markets.
Recent years have certainly proved successful when it comes to the distribution of ISEKI products throughout the UK and Europe by Ransomes Jacobsen. Following such successes David Withers, Managing Director at ISEKI UK and former President of Jacobsen, is understandably excited about seeing a wider acceptance of products through expanding markets and building yet more awareness, trust, and demand for ISEKI’s tractors and mowers.
“I started to work with Iseki when the product line came to Jacobsen in 1996 and I’ve always enjoyed being involved with such an exciting and reliable product line. When ISEKI outlined their strategic vision of getting closer to customers by investing in their own distribution within the UK it made sense and this is a really exciting time for the brand” said David.
Kazuya Tani, the European Managing Director of ISEKI, is also extremely excited by this latest investment, saying “We’ll be investing more in marketing and promotions of the ISEKI brand and want to see a wider acceptance of our products through expanding our markets and getting more share from our current customers. The commitment of ISEKI to the UK Market will be significant and we trust that the market will react positively to this approach.”
With the exception of some new key additions, the dealer network will mostly remain the same. For more information, contact ISEKI UK and Ireland on 01473 599266.
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