Tag Archive for: 200

Johnsons celebrate 200 years

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Johnsons celebrate 200 years: The Johnsons Sports Seed team were joined by members of the press and over 30 distributors and customers to toast their 200th anniversary at BTME 2020.

At a special drinks reception that took place on their stand in Harrogate, they celebrated the company’s rich and varied history since it was founded by 17-year old William Wade Johnson in 1820.

Johnsons celebrate 200 years

Reflecting on the event, Amenity Sales and Marketing Manager Derek Smith said, “BTME was a fantastic platform for staff and key contacts to raise a glass to mark such a huge industry milestone. Their drive to raise industry standards reflects the position that Johnsons has in today’s market, and this is very much testament to the passion of those involved with the brand over the years. We at DLF, look forward to continuing that ethos for many years to come.”

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200 Years of Johnsons Sports Seed

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200 Years of Johnsons Sports Seed: BTME in Harrogate signals the start of a year of celebrations for the Johnsons Sports Seed team, as 2020 marks the company’s 200th anniversary in the seed industry.

To commemorate, visitors to stand 214 in the Red Zone will have a chance to win big in a special ‘200 Years’ competition. It will also be the launch platform for the new ProNitro® Seed Coating from DLF, and a number of updated Johnsons Sports Seed formulations ready for the new season.

200 Years of Johnsons Sports Seed

ProNitro® seed technology was launched to much acclaim in 2016 and has proven itself to achieve a stronger germination and faster establishment, without the need to apply pre-seed fertilisers – saving both time and money. The coating now features DLF’s hydroactive water management technology which promotes sustainable water and nutrient availability through significantly improving the water distribution in the surrounding soil. Enhanced moisture availability during the early stages of plant growth gives each developing seedling the optimum conditions for strong root development and healthy, vigorous growth.

The new ProNitro® coating is available on a selection of mixtures across the Johnsons Sports Seed range, including J Premier Pitch and J Tee. Ideal for hard wearing, shaded golf tees & pathways, the 2020 formulation of J Tee now includes the new strong creeping red fescue Laverda. Laverda is the new number one rated fine fescue cultivar, that delivers unbeatable summer colour and shoot density. For golf, Laverda also features in the updated J Rye Fairway and J Premier Fairway mixtures.

For those turf managers with a focus on improving long-term sustainability, the brand-new J 4Turf 100 mixture will be of particular interest. A 100% tetraploid ryegrass mixture, J 4Turf 100 is ideal for the rapid renovation of worn sports turf areas. The increased chlorophyll density and greater root mass of DLF’s 4Turf ryegrasses optimise water and fertiliser inputs resulting in good looking turf, that’s cheaper to maintain and better for the environment.

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200 Sign Ups For SALTEX 2018

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200 Sign Ups For SALTEX 2018: The early signs for the 73rd edition of SALTEX (Sports, Amenities and Landscaping Trade Exhibition) are extremely positive after show organisers reported another record-breaking loyalty period, stand upgrades and an influx of debut exhibitors.

For the third successive year, SALTEX has seen an overwhelming amount of exhibitors re-book their stands. With nearly 200 companies confirming stand space early, the 2018 floor plan already boasts a strong showing of renowned exhibitors, many of which have purchased extra stand space.

200 Sign Ups For SALTEX 2018

GKB Machines is one of those exhibitors that has significantly upgraded its stand. The company, which specialises in innovative maintenance machines for sports pitches, took the decision to increase its presence at the show based on a successful SALTEX 2017.

Operations director Tom Shinkins said: “We’ve been at SALTEX for three years now and each year we have found it a great show to highlight new products and introduce our machines to the market. Off the back of SALTEX 2017 I’ve already been out to do a lot of demonstrations and have sold kit as a direct result of the show.

“It seemed a good idea to grow with the show. You can always guarantee that the one machine you don’t have on the stand is the one that people want to see, so with that in mind we have decided to increase our stand size to further highlight our range of equipment. We cater for both the natural and synthetic markets so SALTEX is a really good show for us because there are groundsmen who look after both surfaces.”

Such was the success of SALTEX 2017, the exhibition is also attracting new companies who have never before exhibited at the show.

Sports Metals, manufacturers of the Extracut-brush™ and suppliers of tines and bed knives, will be a new name on the exhibitor list. This family business consisting of husband and wife, Richard and Jane Jades, has seen rapid growth over the past couple of years and according to Richard, SALTEX is an opportunity not to be missed.

“We visited SALTEX last year, just to get a feel for the place, and loved the show. When you are a small company like us the fact that you can see hundreds of potential customers in the space of two days makes complete sense. With SALTEX being held at the end of October / early November, visitors will be thinking about what equipment and products they need going into the New Year. If I started going round to see all of those customers, it would probably take me until spring and by that time the majority of them would have already placed orders.

“It’s also about industry awareness,” Richard continues. “It is about letting groundsmen know that we have a product that could really make a difference. For the people that have already bought from us – I think it is good for a customer to see us at a show like SALTEX because it backs up their purchasing decision.”

Talurit UK, manufacturers of the GERRO™ COMBI System, which can be used for applications such as playgrounds and sports and leisure equipment, also decided to book a stand at SALTEX 2018 for the first time, based on attending previous shows as visitors.

“We have visited SALTEX to make sure that it would be the right show for us and we came to the conclusion that we will have a good target audience at the NEC for the products we manufacture. We are looking forward to putting faces to customers’ names and also to look at any competition that might be there to see what is new on the market.”

SALTEX 2018 will take place at the NEC, Birmingham on 31 October and 1 November.

To view show highlights and key interviews from SALTEX 2017 please visit www.youtube.com/MyIOG

For more information visit www.iogsaltex.com

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