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Marvellous wildflower project commences

Marvellous wildflower project commences: Work has started on a new wildflower project that will enhance roundabouts and verges at three West Berkshire locations.

The ‘Tesco roundabout’ on the A339 Sandleford Link, the roundabout on the junction of the A4/B4000 Stockcross Road, and the verge at Cow Lane in East Ilsley will all benefit from specialist wildflower products supplied by Wildflower Turf Ltd.

Marvellous wildflower project commences

Marvellous wildflower project commences

West Berkshire Council has appointed experts Wildflower Turf Ltd to create the eye-catching wildflower displays. With eco-friendly projects including the supply of wildflowers to the London 2021 Olympics, The Hive at Kew Gardens, and thousands of other small and large projects around the UK, Wildflower Turf Ltd is recognised as the UK’s leading wildflower specialist.

West Berkshire Council will be utilising both Wildflower Turf® at East Ilsley and Meadowscape Pro™ to enhance the roundabouts. The turf is ready planted as a roll containing immature wildflower plants and a healthy root network and once laid, creates an almost instant meadow. Likewise, Meadowscape Pro™ is a pre-seeded growing medium used by professionals for effective wildflower establishment and creates an environment for much more effective seed germination than conventional direct seeding methods. Both products have been carefully chosen to produce flowering plants from late-spring to mid-autumn which will create visual impact as well as helping to feed and shelter bees, butterflies, and all manner of other wildlife, with only limited maintenance required throughout the year.

Wildflower Turf® has already been laid in East Ilsley with the A339 and B4000 roundabouts also being completed this week.

Steve Ardagh-Walter, West Berkshire’s Executive Member for the Environment, said: “It’s great to see this exciting project underway. Wildflowers offer so many benefits, not least because they are beautiful to look at. They are an environmental winner too as they can provide vital refuge for many kinds of wildlife, from insects to reptiles, mammals and birds.”

He added: “The environment is a priority for everyone and, as a council, we are working hard to reach carbon neutrality by 2030. Our 2021-22 Budget includes a £12.5m commitment to our Environment Strategy which includes a council owned solar farm and projects such as this one that will go towards meeting this vital environmental target.”

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