Tag Archive for: Exhibitor

GroundsFest Expands to Accommodate Growing Exhibitor Demand

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GroundsFest Expands to Accommodate Growing Exhibitor Demand: GroundsFest 2024 is gearing up for its second year with remarkable growth and expansion.

With an impressive 90% rebook rate from 2023 exhibitors and many new first-time exhibitors, it’s clear that GroundsFest has become a must-attend event for industry professionals. The increased demand has led to significant expansion to accommodate the growing number of exhibitors and attendees.

GroundsFest Expands to Accommodate Growing Exhibitor Demand

GroundsFest Expands to Accommodate Growing Exhibitor Demand

The Outdoor Grand Ring, which now incorporates additional space, is completely sold out and only one spot remains available in Outdoor Areas A and B. Ring B, which is now the first accessible area upon visitors’ entry to the show, has undergone significant expansion to accommodate the increasing demand from exhibitors. Inside, there are only four stands remaining in Hall 1.

This growth is further evidenced by the increase in the number of exhibitors, with 212 already signed up compared to 171 in 2023. What’s more, over 70 new companies have committed to joining GroundsFest 2024, making it the largest event of its kind in the UK.

Christopher Bassett, Event Director of GroundsFest, expressed his excitement about the event’s growth, stating, “It’s truly remarkable to see GroundsFest expanding at such a rapid pace in just its second year. The overwhelming response from exhibitors speaks volumes about the value and impact of the event within the industry. We’re committed to providing a platform that not only meets but exceeds the expectations of our exhibitors and visitors.”

GroundsFest 2024 is shaping up to be the highlight of the year. Behind the scenes, the team is working tirelessly to introduce even more hands-on interactive features that have never been seen at a trade show. From innovative hands-on demonstrations to educational seminars and live music, GroundsFest offers a unique and immersive experience that sets it apart from traditional trade shows.

As GroundsFest continues to grow and evolve, it remains dedicated to providing a platform where industry professionals can connect, learn, and see the latest innovations. With its rapid expansion and commitment to innovation, GroundsFest is leading the way in shaping the future of trade shows.

GroundsFest is also committed to investing in the future of the grounds management industry through the GroundsFest Education Fund. The Education Fund offers students financial support for essential items such as course materials, tools, and even driving lessons. Additionally, students can take advantage of accredited training courses covering a range of subjects vital to the industry’s operations.

For more information, please visit www.groundsfest.com

You can also follow GroundsFest on Twitter, Facebook and Instagram @GroundsFest for much more news, reviews and insightful views.

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Exhibitor demand fuels growth of SALTEX

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Exhibitor demand fuels growth of SALTEX: SALTEX is on track to have one of its biggest years yet as exhibitor demand sees the floor plan for 2023 increase by 20 percent to accommodate bookings.

Show organisers at the Grounds Management Association have confirmed early bird bookings are up ten percent from the 2022 show and there’s a 12 percent increase in exhibitor numbers with 6000 sqm of hall space already sold.

Exhibitor demand fuels growth of SALTEX

Exhibitor demand fuels growth of SALTEX

Sarah Cunningham, director of commercial and events at the Grounds Management Association, who has been joined on the sales team by Jill Rodham, comments: “Thanks to the early interest in the show the footprint has been increased by 3000 sqm to accommodate the extra demand for space from exhibitors, making it 20 percent bigger than the 2022 show. And plans are well underway for this year’s event with visitor registration due to open in early June.”

So, what does Sarah contribute this early success to? “That’s down to our incredible exhibitors. Those who are returning year after year thanks to continued success in previous years and an influx of new exhibitors who are keen to see what sales success SALTEX can bring them.”

New to the show are Asecos Limited, BigChange, EGHOLM A/S, FJ Dynamics, Grundfos Pumps Ltd, Hopespare Limited, Hubscape, QCR, Syngenta UK Ltd and Watermatic Ltd. New World Sports and Trafalgar Cleaning Equipment were last at the show in 2019 and 2017 respectively and are coming back in 2023.

A successful early bird signing period has also led to big industry names returning to SALTEX including Baroness, Dennis and Sisis, Husqvarna, ICL, Kubota, Ransomes, Reesink UK, Toro and Weibang amongst many others.

Sarah continues: “The 2022 show confirmed the confidence visitors and exhibitors have in SALTEX – it’s an event worth their time to attend. Deals happen, learning takes place and networking is enjoyed, all in a place conveniently located for most of the country. To be in the 77th year of a show and still commanding this level of commitment from the sectors we represent, is proof that the show is as relevant now as it ever was.

“I think people appreciate this is a show which contributes significantly to the growth and success of the industry. SALTEX and the Grounds Management Association work hand in hand – SALTEX is powered by the GMA and in turn SALTEX feeds into the GMA’s extensive work in supporting, and raising the profile of, the groundscare industry in all its guises.”

The show takes place at Birmingham NEC on 1-2 November 2023. Exhibitors wishing to secure their place at Europe’s largest free sports turf, amenities, and landscaping trade exhibition, should contact GMA Sales Manager, Jill Rodham at jrodham@thegma.org.uk or 07754 552405.

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SALTEX Exhibitor Growth Continues

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SALTEX Exhibitor Growth Continues: Now in its 74th year, SALTEX is continuing to grow from strength to strength at the NEC.

In fact, already 70 per cent of the SALTEX 2019 floorplan has been allocated with more than 180 SALTEX 2018 exhibitors returning. Over 40 of these exhibitors have increased the size of their stand and a further influx of debut exhibitors are looking to engage with the show this year.

SALTEX Exhibitor Growth Continues

Campey Turf Care Systems will be building on its success at SALTEX 2018 by upgrading its stand and showcasing an even wider range of turf machinery.

“The SALTEX exhibition has proved it is still popular with the professional groundsperson attracting visitors from both here and abroad. Last year we trialled a smaller stand with an area for seating and refreshments for our visitors. This was very successful, so this year we are taking a larger stand to create an even more welcoming space for our customers while at the same time increasing the number of machines on display,” said managing director Richard Campey.

AS Communications, a provider of industry-leading technology to the amenity and agricultural sectors, has enjoyed many successful SALTEX exhibitions over the years and according to marketing manager Holly Jones, now is the time to maximize its show presence.

“We’ve been exhibiting at SALTEX a number of years now and have always found it to be a good event. SALTEX allows us to meet numerous turf professionals across the grounds industry in a very focused environment. The show is going from strength to strength, something we are aspiring to do too, hence investing in our stand space and design.”

Lister Wilder is a new exhibitor for 2019 and division sales director Phill Hughes revealed that the company will be using its first appearance at the NEC as an opportunity to promote its impressive hire division.

“I’ve been monitoring show attendance and feedback prior to making a commitment. My view of last year was that it felt like there was a level of excitement around the manufacturers. The customers attending appear to be of good quality and in good spirit, something which I believe has been achieved by combining the IOG Awards with the show.

“Over the last few years we have seen a rise in the number of commercial fleet customers looking for both long and short-term hire as an alternative to purchasing assets and we look forward to promoting our commercial hire division to a wider audience in order to increase our current customer base.”

For Arysta LifeScience, a global agricultural company specialising in the marketing and distribution of innovative crop protection and biosolution brands, the opportunity to meet distributors and end users was a major factor in deciding to exhibit at SALTEX for the first time and following the acquisition of Arysta LifeScience by UPL in January, the two companies will become one, with Arysta LifeScience presenting itself as UPL at SALTEX.

Campaigns & communications manager Janine Heath, said: “As we continue to drive into new cropping sectors we thought it would be a good idea to exhibit at SALTEX.

“Although we sell through distributors, we also aim to connect with end users. If we raise the brand awareness amongst them, then it’s more than likely to drive back up the chain.

“We’re always looking to expand our customer base and build business and SALTEX is a great occasion to meet everyone in one place.”

SALTEX 2019 takes place at the NEC, Birmingham on October 30 and 31.

For more information visit www.iogsaltex.com

Follow SALTEX on Twitter @IOG_SALTEX and Facebook – www.facebook.com/IOGSALTEX

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