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Etesia UK Strengthens Team with Three Key Appointments

Etesia UK Strengthens Team with Three Key Appointments: Etesia UK has announced three new appointments as the company continues to invest in its people, dealer network and customer support.

Steven Massey has joined as Business Development Manager, Jim Maynard has taken on the role of Technical and After Sales Support, and Lisa Brown steps into the position of Office Manager.

Etesia UK Strengthens Team with Three Key Appointments

Etesia UK Strengthens Team with Three Key Appointments

With decades of combined industry experience, the new additions are set to strengthen Etesia UK’s presence across the grounds care sector while reinforcing its reputation for quality products and dependable back-up.

Steven Massey joins Etesia UK following a long and respected career within the grounds care industry. Having left school in 1988, Steven spent 10 years as a mechanic at GGM (Gibson’s Garden Machinery) before moving into sales in 1998 – a role he has held ever since, working exclusively within the sector.

“I’ve always sold grounds care equipment,” Steven explained. “I’ve worked with local authorities for most of my career, which is really my strong point, and I’m well known within the industry and the customer network.”

Steven’s relationship with the Etesia brand spans more than a decade, having worked with the machines during his time at Burrows Grass Machinery and later Sharrocks, both Etesia dealers. That familiarity made the transition into his new role a natural one.

“I want to make sure that Etesia products are at the forefront of people’s thoughts when they’re looking at buying machines,” he said. “People want efficient cut-and-collect machines, and whenever you demo an Etesia product, the feedback is always the same – how easy it is to use and how well it collects, even in the wet. Etesia really sets the standard there.”

As Business Development Manager, Steven’s focus is firmly on growing the brand while maintaining strong relationships with existing customers and dealers. “It’s about keeping existing business but also looking for new business,” he said. “You can never take your eye off either. My goal is to make Etesia the number one choice, when customers are looking to invest in new equipment.”

Joining Steven is Jim Maynard, who brings extensive technical and aftersales expertise to his role as Technical and After Sales Support. Jim began his career as a greenkeeper before moving into contracting and then training as a technician. He spent 21 years with John Deere before taking on senior technical support and training roles at Reesink, where he helped establish and support nationwide dealer networks.

“I absolutely love supporting dealers and technicians,” Jim said. “Helping people, solving problems and giving them the confidence to get the best out of the product – that’s what I enjoy most.”

At Etesia UK, Jim will be responsible for dealer technical support, training, warranty administration and registrations, ensuring that dealers and end users receive the highest levels of aftersales care.

“Excellent aftersales support is about trust,” Jim explained. “If you can gain that trust, you’re halfway there. It’s about being there for people, picking up the phone, helping them when they need it – that support makes all the difference.”

Completing the trio is Lisa Brown, who takes on the role of Office Manager. With experience across sales operations and administration, Lisa will become a key point of contact for Etesia UK, providing vital support to the wider team, dealers and customers alike. Her role is central to the smooth day-to-day running of the business, ensuring communication, coordination and customer service remain at the high standards Etesia is known for.

Together, the three appointments mark an important step forward for Etesia UK. With strengthened business development, enhanced technical support and robust operational management, the company is well positioned for continued success.

For further information, please contact Etesia UK on 01295 680120 or visit www.etesia.co.uk.

For more news, reviews and insightful views, you can follow Etesia UK on X @EtesiaUK and like the company’s Facebook page – www.facebook.com/EtesiaUK. You can also view the latest Etesia videos by visiting www.youtube.com/EtesiaUK

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Deere & Company Announces Key Leadership Changes

Deere & Company Announces Key Leadership Changes: Deere & Company has announced key leadership changes as it continues to advance its Smart Industrial Strategy to deliver intelligent, connected machines and solutions that enhance customer economic value.

“We’re focused on building an experienced, purpose-driven leadership team dedicated to improving our customers’ success,” said John May, Chairman and CEO of Deere & Company. “Each of these leaders brings extensive expertise, a shared vision for innovation, and a deep commitment to delivering value to our customers worldwide.”

Deere & Company Announces Key Leadership Changes

Deere & Company Announces Key Leadership Changes

Effective November 3, Deanna Kovar has been appointed President, Worldwide Agriculture & Turf Division: Production and Precision Ag, as well as the Americas and Australia markets. In this role, she will have responsibility for major equipment and technology solutions for production-scale agriculture, including large tractors, as well as harvesting and crop care equipment. Kovar was previously president of the company’s Small Ag & Turf business.

Justin Rose will assume the role of President, Worldwide Agriculture & Turf Division: Small Agriculture and Turf, including responsibility for the Europe, Africa, and Asia markets. Rose will be responsible for equipment and technology solutions tailored to support small agricultural and turf customers worldwide, including small tractors, compact utility tractors, hay and forage equipment, and turf care equipment. He recently served as president of Lifecycle Solutions, Supply Management, and Customer Success for Deere.

In addition, Cory Reed has been named President, Lifecycle Solutions, Supply Management, and Customer Success. Reed will manage Deere’s global aftermarket, customer support, supply chain, precision upgrade, and business transformation initiatives, focusing on delivering exceptional value and support for customers worldwide. Previously, he was president of the company’s Production and Precision Ag business.

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Reesink Hydro-Scapes make key appointment

Reesink Hydro-Scapes make key appointment: In a period of sustained expansion, Reesink Hydro-Scapes has created a role to strengthen the sale and technical support provided to its water related customers.

Adam Moss joins the team as the new Sales and Technical Support Representative, covering the south of the UK and Channel Islands.

Reesink Hydro-Scapes make key appointment

Reesink Hydro-Scapes make key appointment

He brings with him the perfect blend of experience. He’s got practical experience from working in a turfcare role: 21 years in total as First Assistant Greenkeeper at Evesham Golf Club, Deputy Head Greenkeeper at Blackwell Golf Club and Course Manager at Henley Golf Club giving him awareness of the realities of the job, a detailed understanding of the industry and a passion for turf management.

In these roles, Adam used Toro irrigation equipment and machinery, so he is familiar with not only the products he will be working and supporting customers with, but also with Reesink as Toro’s UK distributor.

Adam explains: “I can speak from experience when it comes to helping new and existing customers with the irrigation issues they face. I will be able to help problem solve and find solutions. Whether it is the pressures of the weather, budget issues, technical problems, or additional support, the chances are I faced the same, or a similar, situation.”

Adam’s last role before joining Reesink was in a turfcare sales role which will certainly aid him in building strong relationships and identifying new business opportunities for Reesink.

Robert Jackson, Reesink Hydro-Scapes Division Manager, says: “We understand the water business is specialist and the products require specific training to get the best out of them. We were waiting for the right person to demonstrate the qualities required to understand the customer’s requirements on a practical level and provide the necessary help and support, as well as develop and retain relationships with existing and new customers. Adam, with his expertise and industry insight, is that person.”

And if all that wasn’t enough Adam is a keen golfer so knows what constitutes to good playing conditions in real life – he has a handicap of four! So, whether you’re diving into the world of sprinkler systems for the first time or navigating water management software, Adam is available for a chat to help make the right decisions regarding water requirements such as precision control and reliability.

“The time is certainly now for everyone in the golf course industry to be evaluating their water usage and supply against the backdrop of the changes in weather and the strain on older systems,” Adam concludes. “I’m really excited about the prospect of starting customers on their journey towards water sustainability and best practise and being there every step of the way.”

For those wishing to start a conversation about irrigation in the south of the UK and Channel Islands can contact Adam, while Pete Newton can be contacted by those in the north of the UK, by calling Reesink Hydro-Scapes on 01480 226800, emailing info@reesinkturfcare.co.uk or visiting reesinkhydro-scapes.co.uk.

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Trilo announce dealer shake-up across key counties

Trilo announce dealer shake-up across key counties: Leading global manufacturer of vacuum collectors and multipurpose turf maintenance equipment, Trilo, are pleased to announce a reshuffle of their UK dealer network with an expansion of territory for Lister Wilder and the appointment of George Browns Ltd.

As two of the UK’s most experienced and respected groundcare machinery dealerships, this move brings greater strength and improved access to sales and aftersales support to customers across the central, east and southeast regions.

Trilo announce dealer shake-up across key counties

Trilo announce dealer shake-up across key counties

With multiple depots across the south of England, Lister Wilder has long been recognised for their experience in supplying a range of leading machinery franchises to golf courses, local authorities, contractors and more. In recognition of their performance with the Trilo brand to date, the partnership and dealership area has been extended to include Kent, Sussex, Berkshire and south London boroughs.

“It’s great to now be working with Trilo across all of our branches” commented Lister Wilder Sales & Hire Director Phill Hughes. “We have held a strong relationship with this leading manufacturer for many years and are delighted to be asked to support their growth throughout the South of England. The vacuums are really well received by our customers and compliment the other high-quality machinery franchises within Lister Wilder so we are excited to see what the future holds across the new areas.”

Bringing outstanding customer service and decades of industry knowledge to Buckinghamshire, Hertfordshire, Northamptonshire, Leicestershire, Oxfordshire, Essex and the east is George Browns Ltd. With immediate effect, the George Browns team are the port of call for the full range of Trilo debris loaders and vacuum trailers of various capacities to suit all customers and applications.

“The appointment of George Browns is a really positive step to enable us to better serve our customers across these key counties” explains Trilo’s James Boyle. “Both dealerships have a fantastic reputation for customer service, providing the industry-leading support to match the strength of our product line.”

Tim Mason, Group Groundcare Sales Manager for George Browns Ltd added, “Having had previous experience selling Trilo – knowing how well they are built and how well they perform in the field – I am excited to add the Trilo range to our line-up of market leading brands.”

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Green-tech Hits the Road for Key Industry Events

Green-tech Hits the Road for Key Industry Events: Green-tech, the UK’s leading landscaping and urban greening solutions supplier, is proud to announce its attendance at four key industry events throughout summer and autumn 2025.

With a firm commitment to supporting sustainable land management, innovation in amenity landscaping, and regenerative practices, Green-tech will be out in force at the following shows:

Green-tech Hits the Road for Key Industry Events

Green-tech Hits the Road for Key Industry Events

  1. Groundswell, Hertfordshire: 2nd & 3rd July
    Focused on regenerative agriculture, Groundswell provides a forum for farmers and growers to learn about regenerative farming systems’ theory and practical applications. The Green-tech team will be on hand to showcase a range of tree planting products and its John Chambers Wildflower Seed mixes to support biodiversity and sustainable farming.
  2. GLAS (Garden Landscape Amenity Sportsturf), Dublin: 17th July
    A flagship event for Ireland’s landscape and amenity sector, GLAS offers a fantastic opportunity for Green-tech to support and connect with Irish contractors, designers, and local authorities. They will highlight practical solutions for urban redevelopment, green infrastructure, wildflower establishment, and sustainable drainage, supporting healthier, greener towns and cities.
  3. The Agroforestry Show, Hertfordshire: 10th–11th September
    As interest in agroforestry continues to grow, Green-tech is excited to attend this unique outdoor event exploring the integration of trees into farming systems. Our presence will support knowledge-sharing on tree protection, soil improvement, and rural land enhancement.
  4. Water & Environmental Management Expo, NEC Birmingham: 17th–18th September
    This specialist event brings together experts in sustainable drainage systems (SuDS), wastewater management, and environmental engineering. Green-tech will spotlight its portfolio of SuDS-compatible products, including the TreeParker and Mona Pluvia systems.

Richard Gill, Sales Director at Green-tech, comments, “These events provide great opportunities to engage with the industry, listen to challenges, and offer practical, sustainable solutions. Whether it’s enhancing biodiversity in rural landscapes or supporting green infrastructure in urban spaces, we’re committed to helping shape a more resilient future for land management and development.”

Green-tech’s technical specialists and specification team will be available at the events to offer advice and support on everything from tree planting to urban greening strategies.

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