Tag Archive for: New

Pols appointed as new INFINICUT® distributor

Pols appointed as new INFINICUT® distributor: Pols, leading distributors for a number of green technology manufacturers in The Netherlands, have been announced as a new dealer partner for INFINICUT® as they continue to expand their global network.

Based in Zuidland, Pols have worked with a number of leading franchises over their 70-year history, with INFINICUT® the latest on an illustrious list to benefit from their outstanding sales and service to customers across the Benelux.

Pols appointed as new INFINICUT® distributor

Pols appointed as new INFINICUT® distributor

Appointed in November, Pols represent brands including Kioti, Ransomes and Cushman and have a team of more than 70 employees working closely with customers from a cross-range of industries from golf courses, parks and public space managers. The INFINICUT® range, with its precise cut quality and lithium power technology, is a great fit for Pols who pride themselves on being leaders in supplying environmentally-friendly solutions for turf management.

Commenting on their appointment, Pols Turfcare Sales Manager Cees Wolters said, “As specialists in sports turf, the INFINICUT® is a great addition to our portfolio. In the first few months of our partnership, we have already started supplying SMARTCut™ cassettes on our Jacobsen Eclipse lithium green mowers – which can now be found in the Johan Cruijff ArenA, ADO Den Haag’s Bingoal Stadium and on the new natural grass of ‘Het Kasteel’, home of Sparta. The quality of these cutting units has taken performance to the next level, so we can’t wait to be able to supply these and the complete INFINICUT® and TMSystem™ ranges to customers across our area.”

“Pols are a long-established, well-respected family business with a fantastic reputation for service and supplying leading green technologies across all areas of their business” adds Vinny Tarbox, INFINICUT® Sales Manager. “They have an enviable sales record in The Netherlands and have recently expanded into Belgium with new office and service facilities, making it an easy decision for us to partner with them to work in both of these vital markets.”

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Data crucial for new Harlequins head groundsman

Data crucial for new Harlequins head groundsman: Using data and the GrasPro system, Harlequins F.C Head Groundsman Adam Witchell has made a quick start to his first job in rugby.

With decades worth of experience in football, Adam brings extensive turf knowledge to the role, but knew there would be a learning curve with changing sports.

Data crucial for new Harlequins head groundsman

Data crucial for new Harlequins head groundsman

Working on behalf of Nurture Landscapes at The Stoop, Adam started in July 2022. With the grow-in complete and no performance data to reference, he started collating information.

“The first thing I wanted was a data recording platform, and GrasPro is always the one I will go straight to,” he said.

“I’ve always been quite data-driven. If I don’t have the numbers, I can’t just look at the pitch and work it out. Without the numbers, it’s just an opinion.

“I think it’s beneficial straight away. For example, when recording the moisture levels and water, I could look back and think it seemed to get a bit more growth at these times. Using the weather reports, you can see the difference in temperature between the highs and lows and find out the evening temperatures were slightly colder at that time. So, it’s nothing to do with the products you’ve used. You just didn’t have the residual temperature in the evening that will help the grass continue.

“Regardless if there was performance quality data or not, I’d still be doing the same because this was all new to me. Even if there was data, I’d still want to see mine, because what I’m doing in rugby might not have the same outcome as it previously has on a football pitch.

“So, I’ll know the products that have and haven’t worked during the grow-in. Next year, I can look at what I’ve done on the GrasPro system and alter and change. Even if it’s just the amount of product I put down or the regularity of applying it.”

 Building Trust

For Adam, an early part of the job is gaining the trust of his new employers, Nurture Landscapes and Harlequins, and a large part of that is his monthly reports, which he sees as vital.

“I write a report to Nurture and Harlequins every month, and it details all the information on what I’ve done, when I’ve done it and the products and maintenance.

“I take that directly from GrasPro because you can download graphs, works and charts and put them in the report. It makes my monthly report writing much easier and much more in-depth.

“I could write a load down and bore them with war and peace and detail. But if you can see graphs and see what’s been done, it makes it easier and quicker for them. I find they are more receptive to visual reports.

“What I have found with rugby is the budgets aren’t quite as big as I’ve had with football. So, I have to get the most out of what I use because there isn’t the option of an unlimited budget.

“There’s always pressure to get it right the first time because I’ve got Nurture Landscapes who have employed me and Harlequins who have taken me on. Their previous groundsman was here for 12 years, and now, this new guy is coming who might do things a bit differently, which people will keep an eye on.

“You’ve got to get results or explain what you’re doing just to get that trust with Nurture and Harlequins.”

Setting Rugby Specific KPIs

Even though he is only six months into the role, Adam is in the early stages of collaboration with the playing and medical staff.

Moisture was one of the most significant learning curves early on, with Adam aiming for the standard 20%-24% used in football. He quickly discovered this caused digging up during scrums and mauls, and by referring back to his data, he was able to see a higher moisture level was required.

Sharing the data to prepare the pitch can also benefit the coaching staff, and eventually, Adam is hoping to benchmark the pitch to reduce injuries.

He explains: “I can look back on what was a good and bad game, then I can start speaking to the coaches about how I’m preparing the pitch.

“I’ll test it before just to let the coaches know the moisture, this is what it was like at this game, and this is how it held together better.

“Then they will find out going forward the more I take the data that they can set their players up slightly differently, maybe. So they are starting to engage a little bit more on the playing side with the data that I’m recording to help them set up for a game.

“Hopefully, moving forward, it will help with player recovery and development. If we find that players are cramping up at a certain time during games, we can start looking at hardness, traction and moisture as well. And when we start putting them together, I think we’ll start seeing data and values. And then working with the medical department and making it a bit safer, and then hopefully working to have a surface which they can use that does cause less injuries.

“That’s far off, and I haven’t got there with them, but I am hoping using GrasPro and all the data I record, I can push that forward and work with the sports scientists a little bit more in how we can set the pitch, so there are fewer injuries.”

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New podcast from Syngenta Golf launches

New podcast from Syngenta Golf launches: New golf business podcast, Syngenta Growing Golf, launches today across all major platforms, including Spotify, Apple and Google.

In episode 1, social intelligence experts Jacques de Guigné and Claire Martin from Ipsos join Mark Birchmore from Syngenta to discuss the findings of a pioneering social media listening project analyzing 16.1 million mentions of golf.

New podcast from Syngenta Golf launches

New podcast from Syngenta Golf launches

With a huge influx of players over the past three years, matched by the inexorable rise of social media, what are existing customers saying about golf, what do new participants think and how can clubs and courses engage prospective players?

The panel discuss key insights from the report, including golf’s negative reputation generated on Twitter by controversial figures and topics such as Donald Trump and LIV Golf, comparing it with the positive sentiment and interactivity around the sharing of golf experiences on Instagram.

Mark Birchmore, Head of Global Marketing for Syngenta Turf and Landscape, said: “Our latest golf market study, ‘Golf & Social Media: The Great Divide’, has just been published in conjunction with Ipsos and the expert analysis and commentary from Ipsos’ Social Intelligence team makes for insightful listening.

“This report is a first for the golf industry and to have access to Ipsos’ AI-enabled tools to analyze millions of posts about golf gives us valuable new insights and learnings on the golf market, helping the industry understand diverse customers’ perceptions and motivations.

“The first episode of our podcast series is designed to complement the report and we hope clubs and courses, as well as the wider golf industry, find it relevant and useful in strategic decision making.”

Episode 1 of the podcast, ‘Golf & Social Media: The Great Divide’ is available to listen to now:

Listen on Spotify

Listen on Apple Podcasts 

To download the report, receive market insights and success stories of individuals and businesses transforming golf, visit Syngenta Growing Golf: http://www.syngentagolf.com

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Agrovista Amenity launches new nutrition brochure

Agrovista Amenity launches new nutrition brochure: Agrovista Amenity, a leading supplier of professional products and specialist advice, has launched its new nutrition brochure for 2023/24.

The comprehensive brochure will feature the extensive list of Agrovista Amenity’s nutrition product offerings, including granular, liquid, soluble, and micronutrients.

Agrovista Amenity launches new nutrition brochure

Agrovista Amenity launches new nutrition brochure

Many turf professionals have benefitted from using the likes of the Evolution granular fertiliser range, the E2Pro liquid and soluble products, and the GoGreen micro-nutrient range. All of these products, and many more, feature in the new brochure complete with advice on how to get the best results, including recommended period of use, directions for use and application rates.

The aim of the brochure is not just to provide a list of products, but also to offer support and guidance to help individuals make clear informed choices. Agrovista Amenity’s independent and global reach allows the company to source and offer products from many different supply partners, blending the best the market has to offer in a complete range.

“Over the last few seasons, we have seen global instability leading to wild fluctuations in commodity pricing and the knock-on effect of huge price increases in what was staple fertiliser choices,” said John Marland, Agrovista Amenity’s Head of Amenity. “By sourcing directly, we can provide nutritional solutions that offer the best value without sacrificing agronomic performance.

“We offer market leading testing to allow the optimum decision support to our customers’ nutritional inputs. Every Agrovista Amenity representative is qualified to BASIS and FACTS as a minimum, and will be able to provide soil, water, and leaf tissue analysis. In addition, representatives can also offer a fully independent fertiliser programme complete with weekly weather data to support input choices.”

The brochure also contains information on the Agrovista Amenity Academy, which is a free online learning resource providing in-depth Knowledge courses on subjects such as turf disease, product application, turf pests, managing moss, frost, weeds, and thatch as well as courses for products sold by Agrovista Amenity.

For more information about Agrovista UK, visit www.agrovista.co.uk/amenity 

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BAGMA signs up a new General Manager

BAGMA signs up a new General Manager: A well-known industry name will be taking the reins at the British Agricultural and Garden Machinery Association (BAGMA), as they announce Nick Darking as their new General Manager.

Effective from 13th March 2023, Nick will be building on the legacy of departing Director Keith Christian, bringing with him more than 30 years of industry knowledge and experience to this lead role.

BAGMA signs up a new General Manager

BAGMA signs up a new General Manager

Nick joins BAGMA on the back of more than three decades in the land based engineering sector working with a cross section of customers and dealers in both the agricultural and ground care sectors.

The majority of Nick’s career has been with leading machinery supplier – Redexim – where he began in a hands-on role in the workshop, before a long and illustrious track record in a sales and support role. It is also here that Nick forged many strong and longstanding relationships with partners across the Redexim dealer network.

In addition to Redexim partners, Nick has also had the pleasure of working closely alongside the leading industry associations including BIGGA and the Grounds Management Association (GMA), and has sat on the AEA’s ‘Outdoor Power Equipment Council’ for the last 10 years.

Commenting on his appointment, Nick said: “I am delighted to be joining the BAGMA team, working with a fantastic group of industry professionals and using my knowledge to further the aims and objectives that BAGMA work so passionately to achieve.

“Having worked with a number of BAGMA members in my previous roles, I look forward to re-connecting and developing these relationships and taking the next step of my career in the industry which I love.”

Keith Christian said: “I am pleased to be handing over BAGMA to a person that has a similar industry background to myself and an understanding of the UK dealer network and their needs in today’s ever changing business world.”

Ruth Bailey (CEO AEA) commented: “This is a superb appointment for us and for the industry. We are absolutely thrilled that someone of Nick’s standing and experience will be taking the helm at BAGMA and carrying on with the dedicated and passionate path as set by Keith. I very much look forward to working with Nick in the years to come.”

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