Tag Archive for: Price

Tom Bailey joins Price Turfcare

Tom Bailey joins Price Turfcare: Tom Bailey, the former Sales Manager at RT Machinery, has joined Price Turfcare, the UK distributor of the Ventrac 4520 all-terrain compact tractor and multiple accessories.

Tom joined RT Machinery Ltd in June 2015 as a trainee Area Sales Manager, rising through the ranks before being appointed Sales Manager in November 2022. Prior to his career at RT Machinery, he worked initially as gardener for The National Trust, then as a senior gardener at Coworth Park, prior to taking the position of craft gardener at SAS Ltd, a US-based multinational developer of analytics software, with premises situated within a 110-acre estate in Berkshire. In 2019, Tom won Price Turfcare’s Dealer Sales Achievement award.

Tom Bailey joins Price Turfcare

Tom Bailey joins Price Turfcare

Commenting on his appointment, Rupert Price, Managing Director of Price Turfcare, said,

“We are delighted to have secured Tom’s services; he is a very welcome addition to our sales team. His sales record at RT Machinery was second to none and that can be seen by his 2019 dealer sales award. He fully understands the attributes of the machine and its accessories and his knowledge of the golf and groundscare industries across the south of England is superb, with the added bonus that he is well respected across his territory.

“The industry tends to forget that we are still a relatively young business; it was only 2017 when we first introduced this unique compact tractor, with its multiple range of dedicated accessories, to the UK market. Now we are in an excellent position to move the company forward and Tom will be an integral part of our growth strategy.”

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Price Turfcare at SALTEX

Price Turfcare at SALTEX: Price Turfcare returns to SALTEX with the all-conquering Ventrac multi-implement, all-terrain compact tractor.

“We’ll be exhibiting the recently introduced Ventrac 4520 compact tractor unit at SALTEX, along with the new Primary Seeder attachment,” says managing director Rupert Price. “It’s not a radical change in appearance for the 4520, but there’s a whole series of improvements ‘under the bonnet’ resulting in 30% more available power, giving the best mix of machine performance, operator experience and durability.

Price Turfcare at SALTEX

Price Turfcare at SALTEX

“The new Primary Seeder plants grass seed directly into bare soil with a consistent and accurate drop rate, resulting in perfect seed placement. It has precise application adjustment and a removable calibration tray, which provides easy adjustment for different grass seed types.

“Ventrac has become a credible brand in the UK in just seven years with more and more groundscare professionals appreciating the versatility inherent in the product. We’re really looking forward to seeing customers, prospects and former colleagues at what is one of the premier shows for the UK groundscare sector.”

To understand why the industry has been impressed by the Ventrac product come along and visit stand B124.

www.priceturfcare.com

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Distributor award for Price Turfcare

Distributor award for Price Turfcare: Price Turfcare, the UK and Ireland distributor of the Ventrac multi-implement, all-terrain compact tractor, returned from a successful BTME with an additional accolade after being named European Distributor of the Year and receiving Ventrac’s Platinum Award for Sales Achievement.

Commenting after presenting the award, Tyler Dickie, Ventrac’s International Sales Manager said,

Distributor award for Price Turfcare

Distributor award for Price Turfcare

“The effort that Rupert Price and his small team put into generating new business in the UK and Ireland is phenomenal. Since the formation of the business just 6 years ago, they have seen year-on-year increases in sales and they are our flagship European dealer. If I could clone their business model I would, but I also know that their success is down to the incredible drive and determination from the top downwards. They thoroughly deserve this recognition.”

Also visiting from Ventrac’s headquarters in Ohio, USA was Isaac Roth, the company’s Marketing Director.

“The Price Turfcare team did a fantastic job of producing an eye-catching stand at BTME and an innovative way of presenting our unique products,” he said. “They also organised a product review seminar with leading landscape and golf course professionals to help us understand the different environmental conditions and the requirement for specialist equipment here in Europe.

“Price Turfcare is a case study in how to launch a brand. Just six years ago our products were unknown in the UK, but with a defined marketing strategy, dedication and hard work Ventrac is now a   recognised, established and respected brand over here. It has been a fantastic visit and I have learned so much in a short timespan.”

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Price Turfcare at SALTEX

Price Turfcare at SALTEX: Price Turfcare, the UK and Ireland distributor of the Ventrac multi-implement, all-terrain compact tractor, returns to SALTEX with a new, bespoke stand for this year’s event.

“We’re trying something slightly different this year,” said Managing Director Rupert Price, “which will provide more impact and allow us to have more attachments on the stand. We will be exhibiting the new Ventrac 4520 compact tractor unit at SALTEX, so for some industry professionals it will be their first opportunity to see the new machine. It’s not a radical change in appearance, but there’s a whole series of improvements ‘under the bonnet’ resulting in 30% more available power, giving the best mix of machine performance, operator experience and durability.

Price Turfcare at SALTEX

Price Turfcare at SALTEX

“The atmosphere at the show last year, the first after the pandemic, was very positive and, hopefully, will be the same again this year. From a standing start in 2017, Ventrac has become a credible brand in just six short years with more and more groundscare professionals appreciating the versatility inherent in the product. We’re really looking forward to seeing customers, prospects and former colleagues at what is one of the premier shows for the UK groundscare sector.”

To understand why the industry has been impressed by the Ventrac product come along and visit stand B124.

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Jon Lewis joins Price Turfcare

Jon Lewis joins Price Turfcare: Jon Lewis, one of the premier groundscare equipment salesman in the West Midlands, has joined Price Turfcare, in a regional sales management role. Price Turfcare are the UK distributor of the Ventrac all-terrain compact tractor and associated attachments.

Jon has enjoyed a successful 22-year career in the groundscare industry, starting as an operator mowing grass for grounds maintenance contractor Smart Cut, before moving into his first sales role with Parks & Grounds Machinery. He later joined TH White, operating out of their Redditch depot, where he spent five years as area sales manager before joining Lely (now Reesink). After a successful nine years selling Toro products, he moved on to John Deere dealer Farols, again in an area sales management role, before making his latest move to join Rupert Price and the UK Ventrac operation.

Jon Lewis joins Price Turfcare

Jon Lewis joins Price Turfcare

“I have nothing but praise and respect for Rupert for the way in which in he has bought the Ventrac product to market here in the UK. I have supported him since he launched the business because of his integrity; he simply does right by the customer, they always come first.

“He leads a small but flexible group of people and thoroughly deserves the success he has achieved. To have sold a significant number of machines in the UK from a standing start in 2017 is some achievement, especially when you take into account two years of Covid.

“I’m really looking forward to the challenge, but also to the opportunities it brings; this is an incredibly versatile machine with a range of attachments that work brilliantly and has so many applications across multiple sectors of the outdoor industry.”

Rupert Price added,

“I’m delighted to have secured Jon’s services and welcome him aboard; he is very well known, not only across the West Midlands, but also throughout the industry. He’s a larger-than-life character and a shrewd businessman who knows this industry inside out! We recently returned from the SAGE event where he slotted into the team perfectly. I have no doubt that he will be a great asset as we grow the business.”

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Price Turfcare welcomes return to SALTEX

Price Turfcare welcomes return to SALTEX: Price Turfcare, the UK and Ireland distributor of the Ventrac multi-implement, all-terrain compact tractor and Ryan turf maintenance equipment, is returning to SALTEX with a larger stand and more products on display.

Founded by Ransomes Jacobsen’s former sales director, Rupert Price, in January 2017, the company has come a long way in less than five years.

Price Turfcare welcomes return to SALTEX

Price Turfcare welcomes return to SALTEX

“We’ve had a fantastic journey in a short space of time”, he said. “It’s been tough, but we survived the pandemic and are back on the road with demonstrations, roadshows and exhibitions. Getting our products in front of people has proved to be an excellent sales strategy for the business. We have increased sales, year-on-year, with most Ventracs being sold with multiple attachments.

“We exhibited at The Game Fair in July and we generated significant enquiries. Private estates are a key business area for us and we have made significant sales involving multiple implement purchases. Our golf portfolio remains strong as does the landscape contracting sector.

With seven different mowing decks, including the recently introduced flails, blowers, stump grinders, blades, grapples, brushes and much more, it’s no wonder that customers really appreciate the versatility of Ventrac.”

To understand why respected businesses have been impressed by the Ventrac product and to see the latest equipment from Ryan come along and visit stand B124.

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Successful SALTEX for Price Turfcare

Successful SALTEX for Price Turfcare: “SALTEX just gets better and better for us”, says Rupert Price, Managing Director of Ventrac’s UK distributor Price Turfcare.

“For the past two years we’ve been coming to the event with the intention of raising the profile of the Ventrac brand, but this year there was a significant change. Visitors now know of us through our marketing initiatives including the social media platforms of Twitter, Facebook, YouTube and Instagram, together with the editorial coverage we have received in the trade media.

Successful SALTEX for Price Turfcare

“We’re still working exceptionally hard demonstrating the versatility of the equipment and the recent Turf Maintenance Live (TML) event, just a week before SALTEX, was another opportunity to get the product in front of prospects.

“Many of the visitors to our stand were saying that they had seen us on social media and in the trade publications. Now they are wanting to see the equipment that is creating the buzz. At the close of the show, when we analysed the number of demonstration requests we had received, I was quite dumbfounded. With these added to those from TML, we are going to be extremely busy between now and the spring of 2020.

“All in all, a great show for us.”

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Price Turfcare Increase SALTEX Presence

Price Turfcare Increase SALTEX Presence: Price Turfcare, the UK and Ireland distributor of the Ventrac multi-implement compact tractor and Ryan turf maintenance equipment, is returning to SALTEX with a larger stand and more products on display.

Founded by Ransomes Jacobsen’s former sales director, Rupert Price, in January 2017, the company has come a long way in less than three years.

Price Turfcare Increase SALTEX Presence

“We’ve had a fantastic journey in a short space of time”, he said. “It’s been very hectic with demonstrations, roadshows and exhibitions to get the products in front of people and it has certainly produced excellent sales for the business. We have increased sales, year-on-year, with most Ventrac’s being sold with multiple attachments.

“One significant sale this year was to a well-known utility company in the north of England, who purchased five Ventrac mowers with Finishing decks and then, within a month, returned to purchase a sixth machine – this time with a Tough Cut deck. Private estates are another key business area for us and we have made significant sales involving multiple implement purchases. Customers really appreciate the versatility of Ventrac.”

To understand why these respected businesses have been impressed by the Ventrac product and to see the latest equipment from Ryan come along and visit stand B124. www.priceturfcare.com

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BTME Success For Price Turfcare

BTME Success For Price Turfcare: Price Turfcare, the UK and Ireland distributor of the Ventrac multi-implement compact tractor and Ryan turf maintenance equipment, certainly selected a prime position at the revamped BTME.

Despite a few grumblings from some exhibitors about their location and subsequent footfall, the company’s Managing Director, Rupert Price was particularly upbeat,

BTME Success For Price Turfcare

“We deliberately chose a location in one of the walkways that linked the Purple and Green zones and it worked exceptionally well for us. Many people asked if we were late booking our space, as it was a slightly unusual position, but this was a deliberate decision that paid off brilliantly.

“This is the third time that we have attended the show and there’s definitely a different vibe from the first two occasions. Nobody really knew of us back then, but now they come onto the stand and say that they’ve seen us on social media or in the press and they want to see the equipment in the flesh, so to speak.

“Needless to say, with the amount of footfall across the stand, we’ve had some great enquiries and there’s a lot of work to do over the coming months, when we’ll be following up the leads and booking demonstrations.

“Personally, I don’t think the decision to change the layout of the event was an issue; Jim Croxton and his team did a very good job of trying to ensure that every location was well signposted, but you can’t expect to get it absolutely correct at the first attempt. I’m sure there’ll be a few tweaks next years; it was still BTME, but slightly different.”

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Price Turfcare At BTME

Price Turfcare At BTME: Price Turfcare will be returning to BTME for the third time in January, back to Harrogate where the company was officially launched back in 2017.

Commenting on the first two years in business, Managing Director Rupert Price said,

Price Turfcare At BTME

“A totally unbelievable couple of years since we launched the business back in 2017,” he said. “I have no idea where the time has gone. It’s been a whirlwind of demonstrations, roadshows and exhibitions to get the Ventrac and Ryan brands out in front of the UK turf industry. It’s been very hard work, probably harder than I envisaged, but it’s definitely paying off. Ventrac was virtually invisible in the UK before 2017, now we have established it as a credible brand.

“So much so, that some of our early customers such as Peter Pattenden at Carden Park and Chris Brook at The Club Company have come back to order more machines and additional accessories. We have proved that the Ventrac is an extremely versatile machine, with many applications for golf course management.

As well as golf customers, machines are going into major sports facilities, to large landscape contractors, rental companies and to some private buyers with large estates. The addition of the Ryan franchise in 2018 has also given us a boost and the result is that we have an eclectic mix of turf maintenance machinery to suit any organisation, small or large.

Come and visit us on stand 450 in the Purple Area and see why we are making an impact.

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