Tag Archive for: Company

Huxley partners with Honourable Company

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Huxley partners with Honourable Company: Huxley Golf was extremely proud to collaborate with The Honourable Company of Edinburgh Golfers Muirfield this autumn.

The Honourable Company commissioned Huxley Golf to create an all-weather practice tee of the highest calibre for what is one of the world’s most prestigious Clubs dating back to 1744. Known for its masterful layout and stunning location, the course remains as challenging today as it ever was.

Huxley partners with Honourable Company

Huxley partners with Honourable Company

Having hosted the Open Championship 16 times, it will continue to make history when it welcomes the world’s top female golfers for its first AIG Women’s Open Championship in 2022.

The Huxley Golf team, led by Hugh Fraser for this project, replaced an existing hard practice area with a new and expansive all-weather one, measuring 12ft (3.6m) by 138ft (42m). The company’s renowned Premier Tee Turf 2 was used to update the facility to be the best that it could be. This surface has an exquisitely dense pile which provides an attractive and hardwearing surface that is quiet, comfortable and realistic to play off. The installation was carried out on schedule in just a couple of days and, of course, golfers could enjoy the facility immediately.

Course Manager, Colin Irvine, commented, “We pride ourselves on the quality of our facilities and service and are focused on ensuring that members and visitors alike have an enjoyable and memorable time, every time they visit. That’s why we have taken the opportunity to update our practice area, thus ensuring that the customer experience on all aspects of our beautiful course is second to none.

“I had not worked with Huxley Golf before but I knew from my industry peers that the company has the best all-weather golf surfaces on the market so I was confident they would be the perfect match for us here at Muirfield.

“I am absolutely thrilled with the result. It looks good and it plays well. I have no doubt that our members and visitors will appreciate the exceptional quality of this specialised golf surface which offers a realistic grass-like feel to the golfer.

“I was also delighted with the overall service delivered by Huxley Golf. From initial enquiry through to completion, I received efficient, reliable and friendly support throughout. Huxley Golf has my unreserved endorsement, and I would be pleased to call on them again.”

Hugh Fraser added, “It was a great privilege for us to be selected by The Honourable Company of Edinburgh Golfers to help the team there realise their ambition for their practice area which I’m sure will help to draw generation after generation to this most revered sporting venue.”

For over half a century, the name Huxley has been synonymous with premium all-weather golf surfaces and products. Endorsed by the UK’s leading golf organisations as well as many legendary golfers and celebrities and their coaching teams, the Hampshire-based company’s artificial golf surfaces are in use all around the world at top-flight courses, resorts, and training academies. For more information visit www.huxleygolf.com

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Bernhard & Company form new partnership

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Bernhard & Company form new partnership: Industry-leader in turf sharpening equipment and management solutions, Bernhard and Company, has established a new partnership with SGDC India Pvt. Ltd. which is now the company’s official distributor within India.

SGDC and Bernhard and Company share common values, with a focus on customer experience utilising cutting-edge technologies that deliver on value, innovation, and design. Formed more than a decade ago, SGDC India is the nation’s leading Golf Course Development company and offers itself as a one-stop-shop solutions provider for all golf course infrastructure and maintenance requirements.

Bernhard & Company form new partnership

Bernhard & Company form new partnership

This appointment comes as Bernhard and Company looks to ensure it can service current customers more efficiently, while also helping to increase sales through improved contact with new prospects. SGDC will be responsible for direct sales and customer relations within India and will demonstrate the knowledge and passion that Bernhard and Company possess for its grinding philosophy.

Anit Mehrotra, Director & CEO of SGDC, said: “We are delighted to establish a new working relationship with Bernhard and Company, and we are committed to taking the company’s business to the next level in India.”

Steve Wilson, Bernhard and Company Territory Manager for Pacific Asia, added: “We look forward to growing our network in India, and are proud to introduce SGDC to our network of world-class distributors who can deliver our industry-leading turf management solutions.”

Bernhard and Company grinding machines are used by more than 65 of the world’s top 100 golf courses to ensure perfect, tournament-ready playing conditions year-round, while the company’s turf management solutions and educational support are utilised at major sporting events around the globe.

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Bernhard and Company champions education

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Bernhard and Company champions education: Industry-leaders in sharpening equipment and turf management solutions, Bernhard and Company, utilised innovative company assets and sales tools to champion turf education and high-tech management solutions while promoting new product technology to prospective clients at the virtual GIS (Golf Industry Show) 2021.

“We made the decision to attend the virtual show to increase product awareness and promote education within the turf industry,” commented Director of Worldwide Sales for Bernhard and Company, Steven Nixon. “A key element to business longevity and success, our aim is to help people understand the extreme benefits, both short and long-term, to sharpening their mowing equipment.”

Bernhard and Company champions education

Bernhard and Company champions education

The GIS Industry Show, operated by the GCSAA (Golf Course Superintendents Association of America), is the golf industry’s leading turf conference and trade show. As a company that sits at the forefront of education and development within the sector, the show falls perfectly in line with the values that Bernhard and Company represent.

The three-day virtual event took place in early February, with more than 9,000 attendees online, including industry experts and over 200 exhibitors. Over the course of the three days, there were more than 80 interactive education sessions with industry experts, numerous networking events, virtual booth visits, special guests, and award presentations.

Despite the virtual nature of the show, Bernhard and Company were able to demonstrate their constant strive to innovate with the latest features on their grinding machines. The company have taken the concept of sharpening and developed cutting-edge management solutions with new technology that allows turf professionals to constantly provide the very best playing surfaces. New products utilise market-leading technology such as contactless RFID (radio-frequency identification), laser surveying, intuitive touch screens, wireless handsets and remote service modules.

Available for 24-hours on each day of the show, Bernhard and Company made use of every hour of exhibiting time at their disposal. Global sales teams helped to manage the exhibition booth round the clock, allowing the company to speak to and welcome visitors from around the world, including distributors, existing customers and a raft of keen prospects.

The show also presented a great opportunity for Bernhard and Company to convey how they can help sporting venues through alternate turf management solutions, with the likes of SubAir and TurfBreeze, who were also present at the event.

“The show has been fantastic for us this year,” commented Internal Sales and Marketing Manager for Bernhard and Company, Angelique Crosnier. “With a new format it has been great to virtually meet show attendees from all over the world in a safe environment.

“The virtual show still allowed us to showcase all that we have to offer. The response from our customers, distributors, prospects and show attendees has been noticed by all our sales team members who managed the booth – these relationships are key to us,” she added.

There are 30 days of on-demand access to content from the show, so attendees can digest educational resources at their own pace.

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Foley Company pushes on in UK

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Foley Company pushes on in UK: Despite the current difficulties effecting the Golf Industry globally Foley Company is still forging ahead in the UK. Impressing greenkeepers across the spectrum with the speed and versatility of the Foley range of spin & relief grinders and bed-knife grinders.

More and more are switching to Foley grinders including Open Championship venues St Andrews, Royal Liverpool and Carnoustie and other prestigious clubs such as La Grande Mare, Gerrards Cross and The Wisley.  Turf professionals have invested in the benefits that Foley grinders offer and other clubs benefit through their local dealership such as Farols, Double A Trading Co and Gibson Garden Machinery all investing in the latest Foley grinders. The most popular model’s in 2020 have been the 633 & 653 cylinder grinders with their Accu-Touch 3 Control and the 673, 661 bed-knife grinders.

Foley Company pushes on in UK

Foley Company pushes on in UK

Lani Togi St Andrews – Workshop Manager

“When it comes to saving time, the Foleys are a lot quicker than anything we’ve used before,” he began. “Previous grinders have been quite labour intensive, whereas we don’t have that issue now. The team really like using them, and if they’re happy using them, it makes it so much easier because they do a good job and we get the best results.

Craig Gilholm Royal Liverpool Course Manager

“When Ian came and introduced us to the Foley, we were already familiar with other grinders. So, discovering how great the Foley is, is a reflection on Ian. It was my confidence in him who I have known since 1998, my trust in his ability and the back-up service for the machines he sells, that really sold it to me. For us, our grinder is the most important tool in the shed and reliability is all. That is why, when we change our bottom blade grinder, we will again be looking to Foley.

Rick Hamilton La Grande Mare – Course Manager

“The main reason I choose to have Foley grinders is the principles of relief grinding. They are such excellent relief grinders, and although other manufacturers have good machines, but they don’t relief grind at the same level, and for me, that’s what it is all about,” he explained. Foley has always kept to the principles of that, and it’s something I believe is essential in maintaining a good quality reel and delivering and retaining the sharpest cut ; you have to relief grind.”

Oliver Longden – After Sales Manager for golf and turf at Farol Golf and Turf Machinery

“We had a look around at what else was available, but there was nothing comparable for what we need to do. The training function was another big plus for us. We sometimes get new technicians who haven’t used the machine before. It’s an exceptionally good feature because it shows them a step-by-step set-up and how to work it, so anyone can jump on it straight away and get going.”

Jamie Starnes – Owner and Engineer Starnes Engineering

“I was looking for something that was fully automated that would speed up the whole process, and something that could be set up quickly and easily that you can walk away from when possible to do other things and make use of the time. When I’ve used other grinders to relief grind, I’ve had to stand there and manually push and pull the machine through each individual blade whereas once the Foley is set up, you can leave it.”

A common factor behind investing in these machines was the desire for a quick high-quality automatic grind.

  1. The 633/653 are industry leading in their versatility and can complete quick touch-up spin grinds or return the reel to manufacturers specifications through relief grinding.
  2. The operation is fast and straightforward with the Accu-Reel Selector, and cylinder height stop automatically locating the reel for spin and relief grinding in one set-up.
  3. Pre-set relief angles are easily identified on the relief angle adjuster, which makes it effortless to grind the correct angles and achieve proper clearances for each reel type.

Using the optional Accu-Touch 3 Control makes this even easier. You tell the machine what you’re working on and it does the rest using pre-programmed spin speeds, relief torque and in-feeds. With or without the Accu-Touch 3, once the grinder has started, operators are free to continue with other tasks while grinding is completed.

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Bernhard and Company chooses GMS

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Bernhard and Company chooses GMS: Bernhard and Company Ltd, a world leading provider of turf care solutions, has appointed GMS as its international marketing agency.

The company, headquartered in Rugby, England, supplies sharpening systems to over 65 of the world’s top 100 golf courses and over 75 of the top 100 US courses. As a leader in sports surface air movement and moisture control solutions, it also holds an exclusive license to distribute SubAir and Turfbreeze systems to golf and sports facilities across EMEA and parts of Asia.

Bernhard and Company chooses GMS

Bernhard and Company chooses GMS

“At Bernhard and Company, we have amazing partners and associated stories, most of which have not yet been told to their fullest. We’re therefore very excited to partner with such an experienced and reputable agency as GMS,” said Angelique Crosnier, Marketing and Internal Sales Manager at Bernhard and Company.

“Their stable of clients and the length of relationships speaks volumes for their service levels. We’re excited to watch our content and reach flourish under their guidance.”

Over its 150-year history, Bernhard and Company’s precision sharpening equipment and specialist guidance have played an integral role in the setup of a multitude of elite events run by the PGA Tour, European Tour and USGA.

“We’re thrilled to be activating what is an extensive brief from Bernhard and Company,” commented Sam Elder, Director at GMS.

“Through our recent discussions with them, myself and the wider team at GMS have been hugely impressed by the company’s commitment to providing exceptional products and services, but also their vow to continuously improve when it comes to sustainability, conservation and its relationship to golf course and turf maintenance.

“As undisputed pioneers and leaders in their field, we feel they’re a great fit with our other clients and we’re eager to bring their stories to life alongside their experienced team.”

The partnership, effective January 1st, 2021, sees GMS take on the role of global marketing agency for Bernhard and Company, with an emphasis on PR and content production services.

 ABOUT BERNHARD AND COMPANY

A specialist in sports turf technology, Bernhard and Company is committed to providing leading turf care solutions to golf course and pitch care specialists worldwide. From blade sharpening systems to sports surface air movement and moisture control solutions and supplementary lighting solutions, the Bernhard and Company product portfolio is focused on providing its global customer base with championship turf and world-class playability. Bernhard and Company’s turf health solutions are used at top 100 courses and famous sporting venues around the world. For more information, visit www.bernhard.co.uk.

Find Bernhard and Company on their official social media channels:

  • Twitter – @BernhardCompany
  • Facebook – Bernhard Company
  • Instagram – @BernhardCompany
  • Linkedin – Bernhard Company

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