Tag Archive for: European

Ladies European Tour and John Deere partnership

Ladies European Tour and John Deere partnership: Dénia, Spain, July. 19, 2023 – John Deere and the Ladies European Tour (LET) have extended their longstanding relaDonship with an upgraded three-year partner agreement.

The renewal will elevate the partnership with increased support services and addiDonal investment into the Tour.

Ladies European Tour and John Deere partnership

Ladies European Tour and John Deere partnership

John Deere will provide the LET with agronomy and consultation services, as well as equipment optimisation to ensure the best available services are delivered to the LET players, Tour venues and tournaments.

John Deere and the LET have been partners since 2007 and this renewal means that John Deere will conDnue to be the designated Golf Course Machinery partner of the Tour. The announcement was made on the eve of a brand new 1-million-euro tournament: La Sella Open at the award-winning La Sella Golf Resort & Spa in Denia, Alicante, Spain, where John Deere equipment was used to prepare and maintain the tournament course.

“This new agreement with John Deere will see our global brands working together more closely to further increase the quality and consistency of our championship courses internaDonally,” said LET Commercial Director Fiona Harold. “The commitment from John

Deere builds on our enduring 17-year partnership and highlights our joint objecDve to elevate the women’s game at an exciDng Dme for our industry and our Tour.”

John Deere’s Sales & Marketing Director – Turf & Golf, Carlos Aragonés, commented: “We are incredibly proud to extend our valued collaboration with the Ladies European Tour until 2026. Having John Deere as the preferred equipment supplier of the Ladies European Tour is a great honour and a major opportunity to continue supplying our latest technology and innovations, ensuring we continue to produce the best quality playing surfaces for competitive golf. It has been an exceptional association since its very first day, and we are looking forward to continuing working together and supporting the values we share around the game of golf, including celebrating women in the golf industry as well as those who play the game, sustainability and much more.”

For more information on John Deere visit www.deere.com

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Kubota opens new European Parts Centre

Kubota opens new European Parts Centre: Kubota has opened a new European Parts Centre (EUPC) to strengthen its global parts supply chain network.

Located in Thionville in the French region of Moselle, the new warehouse was built specifically as a dedicated parts distribution hub primarily to supply dealers and distributors across Europe and the UK, but with the ability to also support key regions such as the US and Japan.

Kubota opens new European Parts Centre

Kubota opens new European Parts Centre

Representing an investment of €15 million, Kubota’s new EUPC covers a footprint of 20,000 square metres, and currently employs around 90 staff. From this hub, dealers and distributors will have access to a vast stock of spare parts for agricultural, groundcare and construction products, and industrial engines, as it further strengthens its presence in Europe.

“The development of this extensive parts centre will provide greater access and availability to further support our existing regional parts supply operation in the UK,” explains Simon Chadbone, Kubota (UK)’s business development manager for parts.

“Having a European Parts Centre will greatly benefit our dealer and distributor network, by providing a more timely and cost-effective solution for the supply of original parts, which in turn will reduce the impact of downtime for our customers,” he adds.

Globally, Kubota has a spare parts strategy to build distribution centres that cover key regions in Japan, Europe and north America. This latest hub, centrally located in Europe, has a vital role in stocking a wide variety of parts and of sufficient volume, to ensure the best product availability across Europe.

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First European zero-turn mower built in Oxfordshire

First European zero-turn mower built in Oxfordshire: The first zero-turn mower to be manufactured in Europe has been produced at the AriensCo factory in Great Haseley, Oxfordshire.

The decision by the US-owned company to build in Britain follows industry analysis which showed exceptional growth in demand for zero-turn mowers in the UK and Europe in recent years. Until now, zero-turns have mainly been imported from the US.

First European zero-turn mower built in Oxfordshire

“Sales of zero-turns in Europe have experienced outstanding growth over the past three years,” says Darren Spencer, AriensCo Vice President – EMEA and Asia. “We have experienced this growth in numerous markets and, based upon extensive research with our distribution partners, we expect the progress to continue. The industry analysis points to the many opportunities to be met by producing zero-turns at our Great Haseley plant. We currently sell into ten different countries within Europe and aim to increase our European footprint in 2020.”

Future growth is predicted to accelerate as the benefits of zero-turn mowers are understood by potential customers, namely increased speed of cut, greater versatility and overall productivity. Zero-turn production in the UK is seen to offer significant advantages, allowing for rapid delivery and improved availability throughout the year. There is also the potential for zero-turns to be adapted with features and benefits to meet local market needs. AriensCo says they have made a significant investment in the Oxfordshire factory with the new zero-turn production line, fixtures and tooling. A number of CE zero-turn models will be produced for European markets and close collaboration with the US will be maintained to match up to Ariens’ reputation for manufacturing quality, says the company.  Increased utilisation of the Great Haseley factory has provided operational cost benefits and will generate a number of new jobs for the area.

For more information visit ariens-uk.com or call 01844 278800.

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European Tour & Toro Renew Partnership

European Tour & Toro Renew Partnership: The European Tour and The Toro Company have extended their long-term partnership by four years, as the worldwide provider of outdoor environment solutions celebrates its 100th year serving the golf industry.

The renewed agreement takes the European Tour’s relationship with Toro to more than 20 years,   meaning they will continue to supply turf maintenance and irrigation products across the European Tour, Challenge Tour and Staysure Tour in Europe, the Middle East and Asia, as well as servicing the European Tour Destinations portfolio of world class golf venues.

European Tour & Toro Renew Partnership

The agreement is a highlight of a milestone year for Toro as it celebrates a century of innovation in the golf market, which started with the introduction of the industry’s first motorised fairway mower in 1919.

Keith Pelley, Chief Executive of the European Tour, said: “The Toro Company has a long history of excellence in the golf industry, and we are delighted to extend a relationship which is instrumental in presenting host courses across the world in the best possible condition.

“Toro is a company that shares our values in areas such as sustainability and innovation, and we look forward to working with them over the next four years, extending one of our longest-running supplier associations.”

Andy Brown, Senior Sales Manager EMEA at The Toro Company, said: “We are proud to continue our longstanding relationship with the European Tour as official supplier of turf maintenance and irrigation products.

“This has been an important relationship for The Toro Company over the past 20 years, and we look forward to continuing to provide equipment and support. It’s a privilege to have a role in preparing world-class courses for some of the greatest players in the game.”

Toro products that range from mowers and utility vehicles to bunker rakes and irrigation systems, have become synonymous with quality, durability and value. Away from golf, the company’s products are used at venues and events including the Château de Versailles in France, Real Madrid Club de Fútbol in Spain and Walt Disney World® Resort.

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Campey To Exhibit At European Show

Campey To Exhibit At European Show: Campey Turf Care Systems is set to take their Dakota, Air2G2 and Campey range of machines to National Grasdag, Belgium and Groen Techniek, Holland, in September.

The 13th edition of National Grasdag is taking place in Pittem, West Flanders, on the 4th and 5th September with the introduction of practical demonstrations alongside the exhibition. Groen Techniek is into its fourth year, with the three-day show taking place from the 10th to 12th September at the Walibi Fairgrounds in Biddinghuizen.

Campey To Exhibit At European Show

A team of Campey product specialists will be at both shows to talk attendees through some of the industry’s most innovative aeration, spreading and grooming equipment, including the Air2G2 and Dakota Turf Tenders.

Aeration is a vital maintenance practice for any grass area, and the Air2G2 allows turf professionals to aerate as and when they need to with no disruption. The machine comes with probes at working depths of 7” (17.5cms) or 12” (30cms) as standard, and optional probes of 6” (15.25cms) or 9” (23cms), giving turf professionals the option to tackle compaction at any level.

The Dakota range of top dressers spread light, heavy, wet or dry material while offering exact and variable spreads. There are eight models of varying sizes that cover small pedestrian machines to larger towed options. All spreaders are built to suit customer requirements and ensure that there is a Dakota for every situation.

Among the Campey range of products will be the recently released Uni-Scratch. This machine is the ideal solution for professional and effective maintenance of natural grass and can also be used for the final organic matter removal on natural grass hybrid carpet pitches when carrying out annual renovations.

Joining it in Holland and Belgium will be the UNIRAKE. Users can adjust the severity of grooming to remove organic matter or simply stand the sward up to encourage growth, with altering the intensity taking no less than 30 seconds.

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