Tag Archive for: Sherriff

John Deere dealer Sherriff acquires Greenlay

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John Deere dealer Sherriff acquires Greenlay: John Deere agricultural and turf dealer Thomas Sherriff & Co Ltd, whose headquarters are based at Haddington in East Lothian, has bought the professional turf business of Greenlay Ltd in Cramlington, south Northumberland.

This development extends the dealership’s trading area and takes to seven the total number of Sherriff outlets serving customers from the River Forth in Scotland, down through the Borders to Durham in north-east England and reaching out west to the Cumbrian border.

John Deere dealer Sherriff acquires Greenlay

Sherriff’s head office site at Backburn in Haddington, which replaced the previous facility in Dunbar at the beginning of 2017, brought both the dealership’s agricultural and turf divisions under the same roof for the first time. The other Sherriff outlets are based at Alnwick, Coldstream, Hexham, Jedburgh and Stow.

All 17 Greenlay employees have transferred to the renamed Sherriff Cramlington business, with outlet manager Eric Pattinson continuing to lead the dealership’s experienced sales, service and parts team.

“Originally founded by David Lowes and his wife Judith in 1972 before becoming John Deere Limited’s first professional groundscare dealer in 1986, Greenlay is а well-established, successful family business,” said John Deere Limited division sales manager Chris Meacock. “We would like to thank the Lowes family and especially Geoff Lowes for their commitment to John Deere over the past 33 years – it’s great to see this positive outcome for his team.”

Sherriff managing director Colin Weatherhead added: “This is а key addition to our business and а great fit for our organisation. Following the development of our head office at Haddington as part of our overall expansion and restructuring plans, this latest acquisition represents another considerable investment in our business, allowing us to expand our geographical presence in the north-east of England and the Durham area.

“Most importantly, this means that we will now bе serving our total John Deere area of responsibility with both agricultural and turf equipment, from the Forth to Teesside and out to the Cumbrian border. It ensures that we can maintain the highest level of support to our customers in both the important business sectors of agricultural and professional turf equipment sales and service.”

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Sherriff the ‘ideal tonic’ for Tiverton GC

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Sherriff the ‘ideal tonic’ for Tiverton GC: George Stephens, course manager at Tiverton Golf Club in Devon, claims that Sherriff Amenity has provided him with the ideal tonic to help the greens combat stress and aid root development.

With panoramic views of the Devon countryside, Tiverton Golf Club offers a stunning 18 hole course which was first established in 1932. It was originally designed by famous course architect James Braid whose other designs include Gleneagles, Carnoustie and St Enodoc.

Sherriff the ‘ideal tonic’ for Tiverton GC

George has been the course manager at Tiverton for four years now and he revealed that the board laid out their expectations from the very start.

“When I first came in for my interview it was clear that they wanted change,” he said. “Improvement was vital and they wanted the club to be the Augusta of the West.”

Instead of feeling the pressure, George was determined to set out and make his mark and he began with an overhaul of the existing maintenance programme and products.

“I set out to trial a number of different products to try and identify which products would be the best for this site within our budget. I started with fertiliser trials on the fairways and there was one product which really stood out and that was Sherriff Amenity’s Evolution Controlled 18.0.32.”

Evolution Controlled is a fertiliser range consisting of nutrients packaged in a coated granule that are released over an extended period of time. It is a controlled release autumn and winter fertiliser specially formulated with high potassium for turf hardness which ensures a rapid growth response, even at low temperatures – something which particularly impressed George.

“It gave us exactly what we looking for,” he said. “The first time I applied Evolution Controlled was at the end of the summer to try and get the recovery. I put it down at 35g/m² and in the first two weeks it was like wildfire which is what we wanted. We then applied a growth regulator and from then on it was nice and gradual right the way through until the end of December / start of January.

“I was surprised because there are not many other products that I’ve seen grow in this period – in fact my third fairway was still growing at Christmas. The other products we trialled Evolution Controlled against just seemed to slow up at the end of October.”

George also turned to Evolution Controlled to solve a frequent problem which was occurring at the bottom of the third hole much to the annoyance of the golfers.

“We wanted to create a bit of rough to stop wayward balls bouncing out of control and rolling all the way down to the fence – which was quite an inconvenience for the players. We applied Evolution Controlled, again at 35g/m², to really give it the boost we needed and it really thickened the sward. It’s great because we just wanted to put a product down and not worry about it. This has lasted me a whole year so the longevity is fantastic.”

Sherriff the ‘ideal tonic’ for Tiverton GC

As George continued to implement improvements around the golf course, his attentions soon turned to the greens. He persisted in trial work to find an ideal tonic to help the greens combat stress and aid root development and was adamant that seaweed was the solution.

“I’m quite particular when it comes to seaweed products and although it may sound strange, I can always identify a good seaweed by the smell of it. There are so many types of seaweed and just a basic sniff can tell you so much.

“Sherriff Amenity’s Seavolution liquid really does smell of authentic seaweed. It is cold processed, not heat treated, which means you are getting all of the goodness straight away. I actually saw a video of it being made and the product is basically coming straight off the rock and into the tin.”

As George says, Seavolution is collected from the sheltered bays and unpolluted waters of the Atlantic Ocean, around the North West coast of Ireland. Due to the unique cold extraction process Seavolution is high in micronutrients, plant hormones and alginates, all of which are found naturally in Ascophyllum nodosum. George uses it as part of a tank-mix which also contains elements of nitrogen, iron and potassium and he has reported fantastic results.

“I apply this every two weeks and I feel the Seavolution makes a big difference. What sold me on it was that at one point, the greens were slightly stressed and there were patches of disease. I applied Seavolution at 20 l/ha on nine greens and they recovered in just three or four days. I did the nine other greens with a different seaweed product and didn’t see any improvements until at least ten days. That was what really made my mind up.

“Overall the customer service from Sherriff Amenity has been first-class and the products have made some huge improvements here.”

For further information, please contact Sherriff Amenity on 01638 721 888 or visit www.sherriffamenity.com

For more news and insightful views, you can follow Sherriff Amenity on Twitter @SherriffAmenity.

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Hole in one at BTME for Sherriff

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Hole in one at BTME for Sherriff: Sherriff Amenity will be on Stand 164 in the Blue Zone at BTME 2020 and visitors can look forward to new product information, refreshments and will also be able test their golfing skills on the putting green.

Visitors will be able to pick up a copy of the recently launched 2020 product brochure – which features an all-encompassing range of products for turf managers.

Hole in one at BTME for Sherriff

As the industry leading supplier of professional products and specialist advice, Sherriff Amenity has an extensive range of products and solutions which are trusted by turf managers throughout the UK and beyond.

The new 2020 brochure contains in-depth information on the complete range of products which includes granular fertilisers such as the Marathon range and Evolution range; liquid and soluble fertilisers such the E2 Pro range and iNTrench range, wetting agents featuring the highly regarded Aqua-Zorb; herbicides, fungicides, grass seed and much, much more.

The brochure will also contain valuable advice on how to get the best results from the products, including recommended period of use, directions for use and application rates.

Sherriff Amenity’s established team of BASIS qualified Amenity Specialists, will be on hand throughout the event to provide professional technical advice and recommendations based on each customer’s specific requirements.

On the stand, why not also grab a much-needed coffee from the barista team and go for glory on the putting green?

For further information, please contact Sherriff Amenity on 01638 721 888 or visit www.sherriffamenity.com

For more news and insightful views, you can follow Sherriff Amenity on Twitter @SherriffAmenity.

For the latest industry news visit turfmatters.co.uk/news

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Sherriff success at Milford GC

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Sherriff success at Milford GC: A carefully-planned turf nutrition and treatment programme utilising three key Sherriff Amenity products has produced a sustained rise in the health, condition and playing standard of greens at the Milford Golf Club in Surrey.

The programme is being implemented by course manager Tom Smith who joined the club a year ago and set out to make some immediate improvements.

Sherriff success at Milford GC

“There is historic data which points to a high level of sulphur and a low cation exchange capacity so I began by looking at various methods and purposes which would improve the situation. I felt it was important to get consistency through the old and the new greens and essential to improve root development. After all, if you get your foundations right then you can build a house.”

As Tom says, the Club has recently built four new greens on land recently acquired by Milford Golf Club’s owners Crown Golf. Milford is one of 22 golf clubs in Crown Golf’s portfolio and was opened in 1993.  The course was designed by the famous Peter Allis and Clive Clark duo and was built on the land of the famous Secrets orchard in west Surrey, seven miles from the city of Guildford.

Tom, who started his career as a car mechanic, moved into greenkeeping in 2011 at Wickham Park – which is also under the Crown Golf umbrella. With a newly found passion Tom set about completing his Level 2 and Level 3 qualifications and just last year was deemed the perfect man to take the reins at Milford.

Indeed, Tom immediately got to work and after facing somewhat of a baptism of fire in which he embarked on annual renovations in his first week, his attentions quickly turned to improving the root development on the greens.

Comprising of Sherriff Amenity’s Rootmass Plus, Rapid Root and SeaVolution seaweed, the three complementary products used within the programme are being applied at various times throughout the season.

“I apply the Rapid Root once a month at 15kg/ha and try to fit it in with my feeding and this goes down from May until October. I’ve been using the Rootmass and the SeaVolution all the way through the winter to increase the density of the root.

“The beauty of the Seavolution is that I can use it both with my wetting agent and also with my Rapid Root mix. The plant absolutely loves it and even in hot conditions the seaweed always stays wet. In fact it is probably the most natural product out there. The roots are like babies and if we look after them and use more natural products then the turf is going to be fine – it is going to look after itself.

“Since using these products I’ve definitely noticed more root development. From the top of the profile right the way down we are seeing strong roots. The plants ability to uptake and retain nutrients has improved and they hold a lot more moisture and stay greener longer.”

For further information, please contact Sherriff Amenity on 01638 721 888 or visit www.sherriffamenity.com

For more news and insightful views, you can follow Sherriff Amenity on Twitter @SherriffAmenity.

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New Amenity Specialist for Sherriff

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New Amenity Specialist for Sherriff: Sherriff Amenity has announced the appointment of Andrew Norman, who joins the company as an amenity specialist based in the areas of Kent and East Sussex.

Eighteen years’ experience of golf greenkeeping make Andrew ideally suited for his new role with Sherriff Amenity. He joins the company from East Sussex National Golf Club where he started as a seasonal greenkeeper before working his way up to deputy course manager. It is this experience which makes Andrew fully appreciate the demanding workload of modern turf professionals and the need for high quality products.

New Amenity Specialist for Sherriff

Commenting on his decision to join Sherriff Amenity, Andrew said: “It seems to me that everyone in the industry has heard of them and that the products are of exceptional quality. They have a huge respect in the industry, a wide range of products and great distribution.”

Andrew, who also holds an NVQ Level 3 in Amenity Horticulture Greenkeeping and Sports Turf Management, said that he is relishing the opportunity to learn and assist turf managers.

“I was keen to start learning about all the other things that are going on in the world of turf. In my first few weeks I will try to get around to see a lot of people to find out more about their turf and their sites. I feel like I have learnt so much already across a wide range of sports turf including tennis, cricket and football – it has been enlightening.”

Sherriff Amenity’s extensive range of quality products are perfectly complimented by the first-class customer service provided by the company’s amenity specialists. Renowned for their technical knowledge, which is consistently enriched through industry leading training programmes, Sherriff’s amenity specialists can ensure that you are always getting the best results from your turf.

Away from work, Andrew spends his time on call for East Sussex Fire and Rescue Service and likes to play football and golf.

For further information, please contact Sherriff Amenity on 01638 721 888 or visit www.sherriffamenity.com

For more news and insightful views, you can follow Sherriff Amenity on Twitter @SherriffAmenity.

For the latest industry news visit turfmatters.co.uk/news

Get all of the big headlines, pictures, opinions and videos on stories that matter to you.

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