Tag Archive for: Yamaha

DGM LTD Expands with Yamaha Partnership

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DGM LTD Expands with Yamaha Partnership: DGM Ltd, a trusted name in the grounds maintenance and horticultural sector, has expanded its offerings by partnering with Yamaha. This strategic alliance will enable the company to provide customers with a wider range of high-quality outdoor equipment, including Yamaha’s renowned ATVs and golf cars.

“We’re thrilled to partner with Yamaha,” said Steve and Charlotte Dommett, owners of DGM Ltd. “This exciting collaboration will not only attract new customers to our business but also offer our existing client base a wider range of high-quality products. Yamaha’s reputation for innovation and performance aligns perfectly with our commitment to providing exceptional solutions. We’re particularly excited about the potential of Yamaha’s golf cars and utility vehicles, especially within our existing golf course customer base.”

DGM LTD Expands with Yamaha Partnership

DGM LTD Expands with Yamaha Partnership

Yamaha’s ATVs and golf cars are renowned for their reliability, performance and durability. By adding these products to its lineup, DGM Ltd can now cater to a broader range of customer needs, from farmers and landowners to golf course operators and leisure enthusiasts.

“We’re delighted to welcome DGM Ltd to the Yamaha family,” said Carl Stuart, Area Sales Manager at Yamaha UK. “Their strong reputation and commitment to customer service make them the perfect partner for us. We’re confident that they will be a great success in the region.”

DGM Ltd is well-positioned to provide exceptional sales and after-sales support for Yamaha products. Their team of experts is dedicated to helping customers find the right equipment for their specific needs and ensuring that they get the most out of their investment.

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ABA Groundcare Celebrates 10 Years with Yamaha

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ABA Groundcare Celebrates 10 Years with Yamaha: First established in 2014, ABA Groundcare based in Tiverton, Devon celebrates 10 years of selling Yamaha’s ATV range this April. Jamie Hutchings initially set up the business following dealer changes in the area and was awarded the franchise in 2014. With a strong background selling the brand for a previous dealer, it was a no-brainer for Jamie to continue with a brand he knew and was respected in the area.

“Yamaha UK were forthcoming in working with me, it felt like they saw the opportunity to keep growing the brand in the area. We have gone from being one of the youngest dealers to now one of the older ones.” When the partnership first began, ABA Groundcare sold up to 20 ATVs per year, now the company sells over 85 units into the surrounding area. ABA Groundcare took on a bigger area in recent years following the purchase of Hayes Garden Machinery at the end of 2023. The business now operates from two locations: Tiverton, Devon and Dorchester, Dorset. “Yamaha holds a strong reputation in the area, and we will support any potential customers but most of our ATVs go to the farming community. We are confident in the brand from the product point of view but also from the back-up and after sales support we receive from Yamaha UK themselves.”

ABA Groundcare Celebrates 10 Years with Yamaha

ABA Groundcare Celebrates 10 Years with Yamaha

“We at Yamaha ATV UK are delighted to have been in partnership with ABA Groundcare for the past 10 years. Jamie and his team have consistently demonstrated a deep understanding of the needs of their customers and a true passion for the Yamaha brand. Their dedication to providing exceptional service and expertise has been instrumental in the continued growth and success of Yamaha ATVs in the southwest region. We look forward to many more years of this successful partnership.” Gareth Sloane, Manager, Power Products, Yamaha UK.

Celebrations will continue at the company’s open day on Saturday 20th April. Congratulations ABA Groundcare, here’s to another 10 years.

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Yamaha announce new partnership

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Yamaha announce new partnership: Yamaha Motor Europe (YME) and Leading Courses, Europe’s largest community platform for golf course tee times and golf course reviews, have announced a new partnership with the golf car manufacturer sponsoring the ‘Best Facilities’ category of Leading Courses’ Golfers’ Choice Rankings.

The Golfers’ Choice Rankings are an overview of the best golf courses in Europe and beyond. The rankings are decided by reviews given by the Leading Courses community, which make them one of the most transparent golf course rankings in the world of golf. The Golfers’ Choice Rankings not only include Golf Courses, but also rankings for the Best Golf Clubs Overall, Maintenance, Price and Quality, Hospitality and Facilities.

Yamaha announce new partnership

Yamaha announce new partnership

Central to the partnership is Yamaha’s exclusive sponsorship of the Best Facilities category in the Golfers’ Choice Rankings 2024. The facility which tops this category at the end of 2024 will be presented with a Drive² Lithium-Ion golf car fully equipped with the YamaTrack GPS software to use for one year. In pursuing this partnership, Yamaha seeks to further align its brand and range of golf cars with the development of best-in-class golfing facilities across Europe.

This agreement continues to demonstrate Yamaha’s support for the development of best-in-class facilities across the golf courses of Europe and align its leading products with delivering the best experience for golfers at the best courses the region has to offer.

Commenting on the new partnership Matt Taylerson, Divisional Manager, Marketing, Yamaha Motor Europe N.V., Branch UK, said,

“The partnership with Leading Courses allows us to align our premium products with Europe’s best golf courses as seen through the eyes of the golfers themselves. As a truly customer-centric brand, the fact that Leading Courses makes golfers the heart of its offering is very important to us.

“At Yamaha we want to become even more widely recognised as the brand of choice for premium golf cars and to share our innovations more widely with both the golfing industry and the players themselves. The high quality of the Leading Courses platform and its role as the independent voice of real golfers aligns perfectly with Yamaha’s customer-centricity.”

Jeroen Korving, founder of Leading Courses, added,

“Our platform has been specifically designed to support golfers in discovering and playing the best courses, leveraging hundreds of thousands of reviews and information on over 25,000 facilities worldwide. Golfers can obtain information on the best golf destinations, select the right courses using the reviews and the Golfers’ Choice Rankings, and even book tee times at 3,000 courses spread across 20 countries.

“Leading Courses is very proud to welcome Yamaha as the sponsor of the ‘Best Facilities’ category of our Golfers’ Choice 2024 rankings. It’s a testament to our shared commitment to elevating the overall golfing experience. Together, we drive innovation and set new standards, elevating every swing and moment on the course.”

About Yamaha Golf Cars

Yamaha has a long established and exemplary reputation for engineering golf cars that offer the perfect blend of reliability, comfort and performance. Course owners and managers choose Yamaha golf cars because they are an easy way to meet the needs of golfers, enhance their enjoyment of the game, and make fleet management simple and cost effective.

Yamaha’s first golf car, the YG-292, was launched in 1975, followed by the legendary G1-A in 1979. The G1-A leveraged customer feedback on the YG-292 and was built with what would become Yamaha’s trademarks of innovative engineering, durability and reliability. In fact, there are still G1-A models in active service on golf courses today.

In the decades that followed, Yamaha racked up an impressive series of world-firsts for golf cars, from the first four-stroke engine to the first 360-degree body protection system, to the first use of electronic fuel injection. Recent innovations include the introduction of Lithium-Ion battery powered models.

Today Yamaha’s range of golf cars spans 13 different models across the Golf Car Fleet, Personal Transportation and Commercial segments, and the company produces an average of 60,000 new golf cars every year, worth approximately £360 million in sales globally.

About Leading Courses

Leading Courses has been helping golfers find and play the best and most suitable golf courses with the help of hundreds of thousands of reviews for over 10 years. The website and app provide information on more than 25,000 golf courses worldwide. Leading Courses has over 400,000 website visitors per month and offers tee times for over 3,000 golf clubs in more than 20 countries.

This makes it Europe’s largest community platform for golf course tee times and golf course reviews. For golf courses, Leading Courses provides increased (national and international) reach and revenue, valuable insights (trends/reviews) and opportunities for digital and ecommerce solutions.

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Yamaha Motor’s 2024 vehicle line-up

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Yamaha Motor’s 2024 vehicle line-up: Yamaha Motor Europe N.V., Branch UK has revealed its 2024 line-up of lightweight vehicles, which includes golf cars, light utility vehicles and personal transport vehicles. Lithium-Ion battery power dominates the 2024 offering providing high-performance, maintenance-free and cobalt-free units from the renowned manufacturer, Roypow.

Aimed at both B2B and B2C sectors, providing a diverse range of choices, addressing the needs across the Commercial, Personal, and Golf Fleet markets. With their precise handling, functionality, efficiency, and low maintenance requirements, they are the functional choice for golf courses, resorts, estates, farms and business enterprises.

Yamaha Motor's 2024 vehicle line-up

Yamaha Motor’s 2024 vehicle line-up

Serving as the foundation for a first-class professional golf fleet or delivering high-performance for commercial purposes, Yamaha’s Drive², UMX and Drive² PTV PowerTech Li vehicles present a sustainable choice, with minimal emissions and a reduced environmental footprint. With highly efficient power units, cost-effective and easily replaceable, durable components, coupled with low-maintenance designs, every facet of their golf and commercial line-up is designed to ensure seamless and effortless operations for golf courses.

Lithium-Ion battery technology offers rapid, smooth acceleration, a higher top speed and charging times 1.8 quicker faster compared to lead acid batteries.  25% less weight contributes to increased range delivering  more than 3 rounds of golf on a single charge.

Golf Cars

The Drive² AC Li golf car offers an advanced 3.3 kW motor and an optimised independent front suspension, tailored to perfectly harmonise with Yamaha’s  lightweight Lithium-Ion battery, ensuring a silky-smooth ride. Furthermore, its redesigned longer-stroke rear suspension enhances comfort, enabling golf course proprietors to offer an elevated experience for their members.

Light Utility Vehicles

The UMX AC is designed to handle an array of tasks in commercial, industrial, agricultural and leisure environments. At its heart, the UMX AC features a punchy 5.0 kW motor, that’s not just quieter and better for the environment, but has a good range and is simple to plug in and charge. It delivers smooth, flexible power that takes the operator just about anywhere in a park, resort, golf course, farm, airport, factory … just simply point and go.

Personal Transport Vehicles

The Drive² PowerTech Li, designed for personal transport, offers a robust 5.0 kW electric motor, comprehensive independent suspension front and rear, a comfortable interior, and enhanced performance.  This agile vehicle charges rapidly and moves swiftly, enabling users to easily navigate through farms, estates, and resorts. Its extended battery lifespan ensures more time and reduced charging intervals.

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Yamaha partners with Henton and Chattell

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Yamaha partners with Henton and Chattell: Yamaha has partnered with Nottingham-based ground care specialist Henton & Chattell to extend its dealer network. The new appointment will provide enhanced customer service in the East Midlands region for Yamaha ATV, side-by-side and golf car customers.

Commenting on becoming a Yamaha dealer, Henton & Chattell Managing Director Peter Chaloner said:

Yamaha partners with Henton and Chattell

Yamaha partners with Henton and Chattell

“We are excited to be working with Yamaha and filling a gap in our product range with one of the biggest brands in power products. We have had countless enquiries about ATVs, off-road leisure, and utility vehicles, so this partnership has come at an opportune moment.”

Yamaha’s Area Sales Manager, Carl Stuart commented on the partnership saying:

“Henton & Chattell will provide a first-class service to Yamaha customers and we are looking forward to working with the team and building our partnership in the future.”

Henton & Chattell was started by Peter’s grandfather Leslie Henton and Charles Chattell. Today Peter and his two sons, Harry and Jonathan, and wife Elizabeth, are all involved in the business. The business is no stranger to the demands of servicing a wide range of customers as it currently supplies other ground care products from several leading brands.

“We have a history of building long-standing relationships in the region. We carry over 50,000 parts and offer service and support all under one roof. In addition, we also have proactive sales and service technicians who can help customers both at our dealership and remotely,” he explains.

Yamaha vehicles will further support Henton & Chattell’s growth in the agricultural sector. The business will also supply Yamaha’s industry-leading golf car, becoming a Yamaha Service Dealer for golf products.

“We appreciate that Yamaha vehicles carry out demanding work and we are ready and willing to help Yamaha customers old and new to get the most out of their vehicles,” he adds.

The Nottingham showroom will open in the autumn with a full complement of Yamaha vehicles for customers to view and test drive. Henton & Chattell also plans to open a second dealership soon.

“We hope to bring our new dealership on board later in 2023 so that we can service customers over a wider area. Partnering with Yamaha is a big step for us and adding another premium brand to our portfolio is an exciting move that we hope will benefit both businesses,” he concludes.

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