Tag Archive for: AriensCo

Sam Lewis appointed by AriensCo

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Sam Lewis appointed by AriensCo: Sam Lewis has been appointed as AriensCo’s new UK Sales Manager. Sam, who has worked in the sales industry for over a decade, brings with him a decorated career spanning energy, finance and education. His appointment will bolster AriensCo’s continued drive to build new relationships with customers and dealers in the UK as well as across Europe, Middle East, Asia and Africa.

The new appointment comes as part of AriensCo’s constant investment into its operations in EMEAA. Since 2019, AriensCo has invested heavily in product development, engineering and manufacturing while also acquiring German high grass, slopes and mulching specialty brand AS-Motor. These decisions have made AriensCo one of the largest and fastest growing outdoor power equipment brands throughout EMEAA.

Sam Lewis appointed by AriensCo

Sam Lewis appointed by AriensCo

Sam’s core responsibilities will include overseeing communication with new and existing dealers, helping dealers grow their business and supporting dealers in every aspect of their corporate lifecycle.

Brad Stiles, Vice President of Sales EMEAA said, “AriensCo continues to experience phenomenal growth throughout Europe, and further afield, thanks to our mission of providing products and services that meet the needs of our customers. Sam’s credentials and wide-ranging experience makes him the perfect person to spearhead our extensive range of Ariens and AS-Motor commercial and domestic outdoor power equipment.”

On his appointment, Sam Lewis said, “I’m very excited to be joining AriensCo and am looking forward to continuing the good work that has come before me. I can’t wait to meet and get to know our dealership network so that together we can develop sales strategies that will enable continued growth and high levels of customer satisfaction.”

Sam will report to Brad Stiles, Vice President of Sales EMEAA.

To contact Sam, email him at slewis@ariensco.com or call 07976 833761.

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AriensCo EMEAA – Leadership team complete

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AriensCo EMEAA – Leadership team complete: Just over a year ago, Jochen Schneider took over responsibility for the European, Middle East, Africa, Asia and Pacific region as Executive Vice President (EVP) EMEAA for the multi-brand company AriensCo.

Since then, intensive work has been done on the vision and organisational structure of the European AriensCo. With effect from 1 October 2022, the management team around Jochen Schneider is now complete.

AriensCo EMEAA - Leadership team complete

AriensCo EMEAA – Leadership team complete

“With immediate effect, we are setting out together with AriensCo to be the best partner for our dealers and customers in the core segments of high grass mowing, lawn care and snow clearance in EMEAA as well. I am particularly pleased that we have been able to fill many of the newly created management positions with existing employees from the production sites in Germany and England,” said Jochen Schneider as part oft he presentation of his management team.

Maria Lange takes up her new position as Vice President RapidCare EMEAA. She is responsible for technical support, order processing, logistics of spare parts and new equipment across all AriensCo product brands. Already well established in the US, Maria Lange intends to firmly install the RapidCare service brand in EMEAA as well. In order to be able to fully concentrate on this comprehensive task, she will hand over her management tasks at the Bühlertann location to EVP Jochen Schneider in the future.

Darren Spencer remains Managing Director at the UK site and also takes over responsibility for production at the sites in Germany and England as the Vice President of Plants with immediate effect. Darren Spencer has been part of the company for 32 years and has held various management positions at Great Haseley.

Stephen Kuester has been leading the engineering and product development teams in the UK for the past two years and will continue to lead this area as Vice President for Engineering and R&D for the entire EMEAA region with immediate effect. The engineer and product designer brings over 25 years of experience from various industrial sectors in leading positions.

The responsibilities of Georg-Otto Fuchs, Vice President Product Management & Marketing EMEAA, include the product and brand strategy for the entire region across all product brands as well as the AriensCo Academy. Previously Head of Marketing, Service and Product Management at AS-Motor he has been working successfully for the company for six years. In his new role he will work closely with sales and Brad Stiles, the Vice President Sales EMEAA. Brad Stiles has been active in this function since May 2022.

Finance, Human Resources and Information Technology

Mark Scavillo was appointed Senior Vice President Finance EMEAA in July this year. He is now also responsible for overseeing the Human Resources and IT functions within the business.
Tamara Hauenstein, who has been Head of Human Resources at the production site in Bühlertann for six years, now becomes Vice President Human Resources with immediate effect. The HR executive is a trained coach and trainer. Taking into account the AriensCo core values, Tamara Hauenstein will be responsible for the implementation of the HR strategy and measures derived from it for the EMEAA region in the future.

Wolfgang Fiedler, previously Head of Operations and IT at AS-Motor, is now responsible for the entire IT environment in the EMEAA region as Vice President Information Technology (IT). One of his tasks will be to unify the different systems at the various locations. His eleven years of experience at AS-Motor and previously at other companies in this field are an excellent basis to master this difficult task. The position of plant manager in Bühlertann is open and currently being advertised.

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AriensCo Wows Professionals at SALTEX

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AriensCo Wows Professionals at SALTEX: AriensCo, an industry leader in outdoor power equipment, is delighted with its presence at this year’s SALTEX. On display was its range of commercial petrol and electric zero-turns as well as its new stand-on mower, the ARROW and the latest range of AS-Motor products for high grass, slopes and mulching.

This was the first UK trade show bringing Ariens and AS-Motor together. For the second year running, AriensCo hosted the Lawn Care Legends booth takeover.

AriensCo Wows Professionals at SALTEX

AriensCo Wows Professionals at SALTEX

Across the two-days, turf professionals, landscapers and local authority representatives got to experience both Ariens’ fully commercial, heavy-duty line-up of zero turns and AS-Motor’s speciality machinery and understand how AriensCo can support them. No matter the size of their business, AriensCo’s new line-up have the right combination of mowers and tools to complement their needs.

Products on display included Ariens’ industry leading APEX, available in 48” and 52” decks, the fully commercial ZENITH, coming in 60” and 52” decks and the battery powered ZENITH E, now available in 48”, 52” and 60” decks. All machines are now available with side and rear discharge deck configurations.

Ariens also exhibited its new stand-on mower, ARROW. This low-profile mower offers professionals both speed and accuracy, giving them the ability to mow large areas of grass and manoeuvre easily around flower beds, trees and other obstacles.

Additionally, AriensCo showcased its AS-Motor line-up following its 2021 acquisition. Products shown included the latest SHERPA and YAK ride-on mowers, which combine strength, performance and comfort. A range of AS-Motor battery and petrol-powered walk-behind mulching mowers and the specialist battery powered WeedHex tool were also on display.

Back by popular demand, the AriensCo stand was also taken over by the Lawn Care Legends, a community of professional landscapers. More than 100 Legends took in the AriensCo buzz and heard from Brad Stiles as he presented on ARROW, ZENITH E and the rest of the Ariens and AS-Motor line-ups.

Brad Stiles, VP Sales, EMEAA said, “We couldn’t have asked for anything more from this year’s Saltex. We got an unbelievable reception for our commercial line-up of Ariens zero-turns and feedback on the latest AS-Motor line-up was positive. ARROW and ZENITH E were also big hits, not only with the distinguished Lawn Care Legends but with new and existing customers.”

John Ryan, Head of Lawn Care Legends said, “Taking over Ariens’ booth this year was legendary. Not only did we get to see and hear more about Ariens’ awesome commercial line-up of battery and petrol powered zero-turns, but we got hands on with the latest AS-Motor gear and the new ARROW. AriensCo’s commercial offering gives professionals like us the tools to get the job done and done well.”

To find out more about Ariens’ commercial line-up of battery and petrol powered zero-turn mowers and speciality AS-Motor products visit ariens.eu or as-motor.uk. If you’d like to join the growing network of AriensCo dealers, email: bturvey@ariensco.com.

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AriensCo unveils AS-Motor at SALTEX

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AriensCo unveils AS-Motor at SALTEX: AriensCo, an industry leader in outdoor power equipment, will be exhibiting its Ariens range of professional petrol and electric zero-turns alongside AS-Motor’s speciality products at Saltex in Birmingham’s NEC, from 2nd – 3rd November.

This is the first UK trade show bringing Ariens and its range of industry leading zero-turns and AS-Motor’s specialised high grass, slopes and mulching mowers together since AriensCo became the UK distributor of AS-Motor earlier this year.

AriensCo unveils AS-Motor at SALTEX

AriensCo unveils AS-Motor at SALTEX

On display will be Ariens’ APEX and ZENITH. The Ariens’ APEX has established itself as an industry leading zero-turn with uncompromising performance, power and precision, available in 48” and 52” decks with side and rear discharge configuration. ZENITH is Ariens’ fully commercial zero-turn with enhanced operator features. It comes with 60” or a newly developed 52” deck and has rear and side discharge capability. All Ariens petrol powered zero-turn mowers for the UK and Europe are manufactured at its Oxfordshire factory.

Excitingly, Ariens’ battery powered ZENITH E zero-turn will also be on show. ZENITH E retains all the same top-class features as the ZENITH but with no emissions and low noise. The ZENITH E range has increased with the addition of 48” and 52” side and rear discharge decks alongside the original 60”.

Additionally, Ariens will be presenting its new commercial stand-on mower, the ARROW. This low-profile machine offers professionals both speed and accuracy, giving them the ability to mow large areas of grass and manoeuvre easily around flower beds, trees and other obstacles. ARROW comes with both 32” and 36” decks and will soon be available to purchase.

Following the recent acquisition of AS-Motor, AriensCo is excited to be exhibiting its range of high- grass and mulching products. On display will be the SHERPA and YAK commercial ride-on mowers. These machines combine strength, performance and comfort to tackle even the toughest meadows, slopes and high grass areas.

Furthermore, AS-Motor’s range of petrol and battery powered walk-behind mulching mowers will be on display as well as its specialist battery powered WeedHex tool.

Brad Stiles, Vice President of Sales, EMEAA, said, “AriensCo is one of the fastest growing outdoor power equipment suppliers in Europe and we can’t wait to show Saltex the benefits of joining us on this incredible journey. Our exceptional line-up of Ariens petrol and battery powered zero-turns, speciality AS-Motor products and outstanding customer service sets us apart from others in the industry. There’s never been a better time to grow with us.”

Visit AriensCo at stand E090 and speak to one of our sales representatives for further information on the Ariens and AS-Motor product ranges. Alternatively visit ariens.eu or as-motor.uk for more information.

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New Area Sales Manager for AriensCo

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New Area Sales Manager for AriensCo: Dominic Knights has been appointed as AriensCo’s new Area Sales Manager for the East of England.

Dominic brings with him a wealth of experience in sales and account management gained in various positions in the PPE and handheld tool industries. His appointment is part of AriensCo’s strengthening of its field sales team and will report to the new UK Sales Manager joining the business in September.

New Area Sales Manager for AriensCo

New Area Sales Manager for AriensCo

“We’re delighted to welcome Dominic to AriensCo. His sales management experience will be critical in developing existing dealer relationships, as well as new business development in the east,” says Brad Stiles, Vice President of Sales EMEAA.

Dominic adds, “I’m excited to be joining AriensCo and am looking forward to meeting my dealers and working with them to drive long-term sustainable growth. Coming from a strong commercial background, I’m keen to use my experience to benefit my dealers.” 

Ariens says Dominic’s appointment is an example of the company’s commitment to growing the Ariens and AS Motor brand in the UK and to better serve its customers and dealers.

To get in contact with Dominic, email him at dknights@ariensco.com or call 07720 346282.

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