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GMA announces first ever #GroundsWeek

January 6, 2021/in News, Press Release/by Olivia Scarlett

GMA announces first ever #GroundsWeek: Grounds Management Association (GMA), the leading not-for-profit membership body for grounds professionals and volunteers, announces the launch of #GroundsWeek. The inaugural celebration week will take place March (1 -7 March 2021) and will celebrate and highlight the vital role of professional grounds staff, volunteers, and the turf sector play in […]

Bernhard and Company chooses GMS

January 6, 2021/in News, Press Release/by Tom Skinner

Bernhard and Company chooses GMS: Bernhard and Company Ltd, a world leading provider of turf care solutions, has appointed GMS as its international marketing agency. The company, headquartered in Rugby, England, supplies sharpening systems to over 65 of the world’s top 100 golf courses and over 75 of the top 100 US courses. As a […]

GMA announces first ever #GroundsWeek

January 6, 2021/in News, Press Release/by Olivia Scarlett

Bernhard and Company chooses GMS

January 6, 2021/in News, Press Release/by Tom Skinner

Full Sized Blog Element (Big Preview Pic)

GMA announces first ever #GroundsWeek

January 6, 2021/in News, Press Release/by Olivia Scarlett

GMA announces first ever #GroundsWeek: Grounds Management Association (GMA), the leading not-for-profit membership body for grounds professionals and volunteers, announces the launch of #GroundsWeek.

The inaugural celebration week will take place March (1 -7 March 2021) and will celebrate and highlight the vital role of professional grounds staff, volunteers, and the turf sector play in making sport possible.

GMA announces first ever #GroundsWeek

Following a difficult year for the sector, due to the impact of Covid-19, the GMA aims to showcase grounds staff and the amazing work that they do – and have continued to do – despite sport coming to a grinding halt. It also comes after a year where parks and green spaces have been valuable to the public’s health – with increased use for ‘daily exercise’ and physical activity.

Grounds management continues to be challenging beyond 2020 due to limited resources and budgets, coupled with more varied and unpredictable weather conditions that makes planning tasks more difficult.

Geoff Webb, CEO of the GMA, said: “We know that the skill involved is often misunderstood. We want to inspire sports fans and the general public to celebrate alongside us and get even more people to enter the profession and lend a helping hand at pitches across the country.

“Without the vital work that grounds staff do, many sports would face cancellations and potentially closure. This is a chance to recognise all the hard work that goes into making sport possible and keeping green spaces accessible.”

The GMA’s campaign will encourage individuals and organisations across the industry, whether they have a career in grounds management or volunteer for an hour a week, to get involved both on the pitch and on social media.

Further details about the campaign will follow in February, alongside #GroundsWeek graphics and content for wider use. This will include top tips and a social media pack for organisations wanting to get involved. Businesses can also get involved by pledging to be a #GroundsWeek partner.

Geoff continued:

“Grounds staff are vital and the work they do is essential to getting the nation active – from professional athletes to local communities. After a really tough year, we’re launching this celebration week to raise awareness and give our members the opportunity to get the recognition they deserve.

For more information about the GMA and the important work they do within grounds maintenance, visit: https://thegma.org.uk/

For the latest industry news visit turfmatters.co.uk/news

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Bernhard and Company chooses GMS

January 6, 2021/in News, Press Release/by Tom Skinner

Bernhard and Company chooses GMS: Bernhard and Company Ltd, a world leading provider of turf care solutions, has appointed GMS as its international marketing agency.

The company, headquartered in Rugby, England, supplies sharpening systems to over 65 of the world’s top 100 golf courses and over 75 of the top 100 US courses. As a leader in sports surface air movement and moisture control solutions, it also holds an exclusive license to distribute SubAir and Turfbreeze systems to golf and sports facilities across EMEA and parts of Asia.

Bernhard and Company chooses GMS

“At Bernhard and Company, we have amazing partners and associated stories, most of which have not yet been told to their fullest. We’re therefore very excited to partner with such an experienced and reputable agency as GMS,” said Angelique Crosnier, Marketing and Internal Sales Manager at Bernhard and Company.

“Their stable of clients and the length of relationships speaks volumes for their service levels. We’re excited to watch our content and reach flourish under their guidance.”

Over its 150-year history, Bernhard and Company’s precision sharpening equipment and specialist guidance have played an integral role in the setup of a multitude of elite events run by the PGA Tour, European Tour and USGA.

“We’re thrilled to be activating what is an extensive brief from Bernhard and Company,” commented Sam Elder, Director at GMS.

“Through our recent discussions with them, myself and the wider team at GMS have been hugely impressed by the company’s commitment to providing exceptional products and services, but also their vow to continuously improve when it comes to sustainability, conservation and its relationship to golf course and turf maintenance.

“As undisputed pioneers and leaders in their field, we feel they’re a great fit with our other clients and we’re eager to bring their stories to life alongside their experienced team.”

The partnership, effective January 1^st, 2021, sees GMS take on the role of global marketing agency for Bernhard and Company, with an emphasis on PR and content production services.

ABOUT BERNHARD AND COMPANY

A specialist in sports turf technology, Bernhard and Company is committed to providing leading turf care solutions to golf course and pitch care specialists worldwide. From blade sharpening systems to sports surface air movement and moisture control solutions and supplementary lighting solutions, the Bernhard and Company product portfolio is focused on providing its global customer base with championship turf and world-class playability. Bernhard and Company’s turf health solutions are used at top 100 courses and famous sporting venues around the world. For more information, visit www.bernhard.co.uk.

Find Bernhard and Company on their official social media channels:

Twitter – @BernhardCompany
Facebook – Bernhard Company
Instagram – @BernhardCompany
Linkedin – Bernhard Company

For the latest industry news visit turfmatters.co.uk/news

Get all of the big headlines, pictures, opinions and videos on stories that matter to you.

Follow us on Twitter and Instagram for fun, fresh and engaging content.

You can also find us on Facebook for more of your must-see news, features, videos and pictures from Turf Matters.

Half Sized Blog Element (Single Author Style)

Half Sized Blog Element (Multi Author Style)

GMA announces first ever #GroundsWeek

Bernhard and Company chooses GMS

GMA announces first ever #GroundsWeek

Bernhard and Company chooses GMS

Full Sized Blog Element (Big Preview Pic)

GMA announces first ever #GroundsWeek

GMA announces first ever #GroundsWeek: Grounds Management Association (GMA), the leading not-for-profit membership body for grounds professionals and volunteers, announces the launch of #GroundsWeek.

Bernhard and Company chooses GMS

Bernhard and Company chooses GMS: Bernhard and Company Ltd, a world leading provider of turf care solutions, has appointed GMS as its international marketing agency.

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