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GMA launches Workforce Insight Report

February 25, 2026/in News, Press Release/by Admin

GMA launches Workforce Insight Report: The Grounds Management Association (GMA) has released its new Workforce Insight Report, offering the most complete picture yet of the UK grounds management workforce. The report shows the scale, value and pressures within the sector, and explains why fair and sustainable workforce practices are now essential for the future of […]

ATT welcomes David Withers as Company Chairman

February 25, 2026/in News, People, Press Release/by Admin

ATT welcomes David Withers as Company Chairman: Following the recent announcement that Advanced Turf Technology (ATT) has been reacquired by original founder John Coleman, the company is pleased to reveal a strengthening of its leadership team with the appointment of David Withers. A well-recognised name and face of the groundcare industry, David will be bringing […]

GMA launches Workforce Insight Report

February 25, 2026/in News, Press Release/by Admin

ATT welcomes David Withers as Company Chairman

February 25, 2026/in News, People, Press Release/by Admin

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GMA launches Workforce Insight Report

February 25, 2026/in News, Press Release/by Admin

GMA launches Workforce Insight Report: The Grounds Management Association (GMA) has released its new Workforce Insight Report, offering the most complete picture yet of the UK grounds management workforce.

The report shows the scale, value and pressures within the sector, and explains why fair and sustainable workforce practices are now essential for the future of the profession.

GMA launches Workforce Insight Report

Grounds management is a skilled and important part of the UK’s sporting and recreational system. More than 30,000 people work in the sector, supported by over 13 million volunteer hours each year. These teams help maintain the pitches, parks and playing surfaces that communities and sports rely on.

The report shows that the workforce is committed and proud of its role, but also under strain. Nearly half of grounds staff are aged between 45 and 64, and around 15% plan to retire within three years. Recruitment and retention continue to be major challenges, and employers report increasing difficulty attracting experienced applicants. Many sites depend on overtime and goodwill to maintain quality.

Job satisfaction is generally high, but the research shows clear concerns around pay, benefits and work‑life balance. Rising workloads and pay compression linked to the National Living Wage are creating pressure points that could affect motivation and progression, especially for long‑serving staff. These issues reflect wider pressures across the sector, where budgets are tight and demand is increasing.

To support employers, the GMA has also launched a new public resource, “Working in Grounds Management: Securing the Future of the Profession,” which is a shorter guide including key findings, updated salary information and practical points for employers.

It is available through a simple download on the GMA website. The full Workforce Insight Report is available exclusively to GMA members through MyGMA.

Insights from the report will help shape the GMA’s Fair Work Strategy. The strategy aims to support employers to strengthen pay structures, improve wellbeing, develop skills and create clearer progression routes, in ways that are practical and financially realistic.

Geoff Webb, CEO of the GMA said: “Our pitches and playing surfaces depend on a skilled workforce. This report helps us understand the pressures staff and employers face, and why workforce issues are now business issues. The Fair Work Strategy will help the sector build a stable, motivated and resilient profession for the years ahead.”

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ATT welcomes David Withers as Company Chairman

February 25, 2026/in News, People, Press Release/by Admin

ATT welcomes David Withers as Company Chairman: Following the recent announcement that Advanced Turf Technology (ATT) has been reacquired by original founder John Coleman, the company is pleased to reveal a strengthening of its leadership team with the appointment of David Withers.

A well-recognised name and face of the groundcare industry, David will be bringing decades of knowledge and experience to a new role as Co-Owner and Company Chairman.

ATT welcomes David Withers as Company Chairman

David’s career began as an equipment demonstrator for Redexim before embarking a 25-year tenure with Jacobsen where he held a number of senior leadership roles including six years as President. The last eight years has seen David spearhead the ISEKI UK & Ireland business, where his proven ability to develop brands and drive sustainable growth saw the company more than double its sales.

His deep understanding of professional turf machinery, manufacturing and brand development makes him a valuable addition to the ATT strategic team at a pivotal point in its evolution.

“David’s experience, insights and leadership credentials within the sector cannot be denied” comments ATT Managing Director John Coleman. “His support and guidance will be instrumental to establishing our new manufacturing facility, re-invigorating the INFINICUT^® and TMSystem™ brands back to their position as leaders in the marketplace and driving the business forward, both at home and further afield, as we embark on this next chapter.”

David added, “I am delighted to have the opportunity to work alongside John and the team as we re-establish INFINICUT^® as the go-to mower for golf and sports turf applications around the world. I am looking forward to this new role and continuing to play my part in this fantastic industry of ours!”

For the latest industry news visit turfmatters.co.uk/news

Get all of the big headlines, pictures, opinions and videos on stories that matter to you.

Follow us on Twitter and Instagram for fun, fresh and engaging content.

You can also find us on Facebook for more of your must-see news, features, videos and pictures from Turf Matters

Half Sized Blog Element (Single Author Style)

Half Sized Blog Element (Multi Author Style)

GMA launches Workforce Insight Report

ATT welcomes David Withers as Company Chairman

GMA launches Workforce Insight Report

ATT welcomes David Withers as Company Chairman

Full Sized Blog Element (Big Preview Pic)

GMA launches Workforce Insight Report

GMA launches Workforce Insight Report: The Grounds Management Association (GMA) has released its new Workforce Insight Report, offering the most complete picture yet of the UK grounds management workforce.

ATT welcomes David Withers as Company Chairman

ATT welcomes David Withers as Company Chairman: Following the recent announcement that Advanced Turf Technology (ATT) has been reacquired by original founder John Coleman, the company is pleased to reveal a strengthening of its leadership team with the appointment of David Withers.

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