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Huxley tees proving a return on investment

November 29, 2019/in Press Release, Sport/by External Source

Huxley tees proving a return on investment: World leading golf surface experts, Huxley Golf, has completed a major installation of 27 all-weather tees at Poult Wood, one of the finest pay and play golf courses in the South of England. With this installation the facility will stay open for the enjoyment of resident and visiting […]

Bobcat introduce new branding

November 28, 2019/in News, Press Release/by Mike Isherwood

Bobcat introduce new branding: Bobcat has introduced a new branding identity which reflects the company’s iconic ‘One Tough Animal®’ brand message, while representing more powerfully the core qualities of Bobcat equipment: Tough, Agile and Versatile. At the same time, the new look unifies and strengthens the visual identity of all Bobcat product lines. The new […]

Huxley tees proving a return on investment

November 29, 2019/in Press Release, Sport/by External Source

Bobcat introduce new branding

November 28, 2019/in News, Press Release/by Mike Isherwood

Full Sized Blog Element (Big Preview Pic)

Huxley tees proving a return on investment

November 29, 2019/in Press Release, Sport/by External Source

Huxley tees proving a return on investment: World leading golf surface experts, Huxley Golf, has completed a major installation of 27 all-weather tees at Poult Wood, one of the finest pay and play golf courses in the South of England. With this installation the facility will stay open for the enjoyment of resident and visiting golfers throughout the coming winter months.

Set in picturesque woodland near Tonbridge in Kent, Poult Wood offers a choice of two interesting and challenging courses for regular and casual golfers. It is run by the Tonbridge & Malling Leisure Trust, a not-for-profit organisation responsible for the delivery of sport and leisure facilities for Tonbridge & Malling Borough Council. As such, the course must be affordable, high quality and accessible to all members of the community.

Darren Lanes, Head of Leisure at Tonbridge & Malling Borough Council, explains: “Our vision, in partnership with Tonbridge & Malling Leisure Trust, is simple: ‘more people, more active, more often’ and we’re delivering this through the provision of a wide range of facilities which enable participation in activities that promote physical and mental wellbeing. Consistency is incredibly important but this is naturally harder to achieve when it comes to enabling outdoor leisure pursuits given the vagaries of the British weather.

“This is why we have invested in renewing our all-weather tees at Poult Wood Golf Course. These winter tees have proven to deliver excellent value for money through operational resilience and an uninterrupted year-round revenue stream which we can reinvest in, extending our efforts for the whole community’s benefit.”

Huxley Golf used its Premier Tee Turf 2 across both the 9- and 18- hole courses. Each tee measures 12ft x 12ft (3.66m x 3.66m).

Poult Wood Head Greenkeeper, Stuart Crowley, said: “It’s safe to say that the Huxley Golf winter tees have been a real return on investment.

“We first installed all-weather tees with Huxley Golf twenty years ago and we’ve never looked back. With virtually no maintenance requirement, the use of these winter tees not only delights our customers, but it also frees my team up to ensure that the remainder of the course remains playable in increasingly challenging seasonal conditions. We renewed the tees after ten years in 2010 and we’ve just done so again, such is their considerable contribution to our well-regarded course.”

For more information about winter golf surfaces, call 01730 829608 or visit www.huxleygolf.com.

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Bobcat introduce new branding

November 28, 2019/in News, Press Release/by Mike Isherwood

Bobcat introduce new branding: Bobcat has introduced a new branding identity which reflects the company’s iconic ‘One Tough Animal^®’ brand message, while representing more powerfully the core qualities of Bobcat equipment: Tough, Agile and Versatile.

At the same time, the new look unifies and strengthens the visual identity of all Bobcat product lines. The new styling is now more modular and can be applied to machines of all different types and sizes.

As the first step of implementation of the new branding, the machine design element of the new scheme was used in the 2- to 4-tonne R-series mini-excavators launched last year. New styling decals have now been added and are being launched to complete the new brand identity. In the EMEA region, the M-series loaders (S450, S510 and S530) will be the first product line to carry the new styling – and these machines will be commercially available from January 2020. The next product line with the full new design in EMEA will be the R-series loaders, also in 2020, followed by others later next year.

New Styling Displays Strength

For a number of years now, Bobcat’s products have enjoyed a strong identity composed of white, black and orange colours with the Bobcat logo.

“The simple vertical and horizontal character lines and the flat surface of the styling have served us well,” explains Jin Hup Yeu, from the Doosan Design Center in Seoul, who led the design team. “Yet, this is a completely new design for a new era – and the very attractive silhouettes and optimal proportions emphasize its unique personality. Moreover, the new 3D-effect decal creates a more dynamic, 3-dimensional look-and-feel with the machine’s exterior design, evoking more emotion in the viewer.

“The graphic design also radiates a compact and robust look well-suited to the equipment. Instead of simply straight lines, the new design uses a slight curve to better convey strength and toughness. And with a stronger, sharper-and-edgier profile, the new design communicates a more advanced, high-tech image. Moreover, the Bobcat logo on the back is finished with a stronger and more visible styling, with slight variations to accentuate the design of the particular product line.”

Synergy of Tough, Agile and Versatile

The design language is slightly different according to the type, function and size of the equipment. For example, the compact machines emphasize the ‘Agile’ and ‘Versatile’ qualities with a look that is stylish and sleek. On the other hand, the larger tonnage machines put the focus on their ‘Tough’ and robust qualities.

By anchoring the new styling in the Tough, Agile and Versatile keywords of Bobcat’s DNA, the designers have breathed new dynamism into the equipment’s distinctive silhouette and the unique, time-honoured Bobcat image.

For the latest industry news visit turfmatters.co.uk/news

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Half Sized Blog Element (Single Author Style)

Half Sized Blog Element (Multi Author Style)

Huxley tees proving a return on investment

Bobcat introduce new branding

Huxley tees proving a return on investment

Bobcat introduce new branding

Full Sized Blog Element (Big Preview Pic)

Huxley tees proving a return on investment

Bobcat introduce new branding

Bobcat introduce new branding: Bobcat has introduced a new branding identity which reflects the company’s iconic ‘One Tough Animal^®’ brand message, while representing more powerfully the core qualities of Bobcat equipment: Tough, Agile and Versatile.

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