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turfRad Expands Across the Middle East

January 6, 2026/in News, Press Release/by Admin

turfRad Expands Across the Middle East: Over the past year, interest in turfRad technology has grown steadily across the Middle East. Turf managers in the region work in some of the most demanding conditions anywhere in the world – extreme heat, sand-based construction, reclaimed or variable-quality irrigation water, salinity pressures, and year-round playability expectations. In […]

Discover the Latest Advancements from Foley Company

January 6, 2026/in Events, News, Press Release/by Admin

Discover the Latest Advancements from Foley Company: Foley Company is gearing up for an exciting showcase at BTME 2026, promising to turn heads with its innovative product line-up for the golf and sports turf industry. Visitors will have the opportunity to discuss the range of SALSCO advanced Gas and Electric Greens Rollers, now part of […]

turfRad Expands Across the Middle East

January 6, 2026/in News, Press Release/by Admin

Discover the Latest Advancements from Foley Company

January 6, 2026/in Events, News, Press Release/by Admin

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turfRad Expands Across the Middle East

January 6, 2026/in News, Press Release/by Admin

turfRad Expands Across the Middle East: Over the past year, interest in turfRad technology has grown steadily across the Middle East. Turf managers in the region work in some of the most demanding conditions anywhere in the world – extreme heat, sand-based construction, reclaimed or variable-quality irrigation water, salinity pressures, and year-round playability expectations. In this environment, precision irrigation isn’t a luxury; it’s a necessity.

Working closely with Delta Turf Care, our trusted distribution partner, turfRad has been introduced to leading clubs, evaluated in real-world conditions, and discussed widely at regional industry events. The response has been exceptionally positive, and momentum across the UAE, Oman, Bahrain and Saudi Arabia continues to build.

turfRad Expands Across the Middle East

A Region Ready for Smarter Moisture Management

Across the Middle East, superintendents manage rapidly drying sand profiles, high evapotranspiration, and persistent microclimate variation – sometimes within the span of a single fairway. With rising expectations around sustainability and water efficiency, many teams are seeking tools that offer continuous, data-driven insight rather than periodic snapshots.

turfRad’s ability to deliver live, high-resolution moisture and temperature data has resonated strongly in this context, providing clarity where guesswork is costly and confidence where water savings are essential.

Demo Installations Across the UAE

Through ongoing collaboration with Delta Turf Care, multiple clubs in the Middle East have installed turfRad demo units to evaluate the system under their own agronomic conditions.

While project details vary, the primary goals across these sites include:

Improving moisture uniformity across high-profile, high-traffic surfaces
Supporting sustainability initiatives and optimizing water use
Identifying and resolving localized problem areas where traditional irrigation adjustments fall short
Strengthening day-to-day consistency with high-density moisture mapping

Each demo has provided valuable insight into how moisture varies across greens, approaches, and fairways – and how turfRad can support more informed, proactive irrigation decisions.

Expanding Into Saudi Arabia

turfRad has now entered its first phase of testing in Saudi Arabia, including a new installation currently being tested on a championship-level site. Interest across the region continues to grow, with additional demonstrations planned as new projects are looking for ways to improve sustainability and surface performance in highly challenging climates.

Industry Engagement Across Dubai

Recent months have also included participation in regional meetings and turf industry gatherings, where turfRad’s data-driven approach has sparked strong discussions around:

smarter use of limited water resources
improved surface consistency
the role of high-density moisture mapping in modern agronomy
Regional pressure to preserve water usage and the push for sustainability.

These conversations continue to broaden awareness and highlight how moisture data can help teams make faster, more confident agronomic decisions.

Partner Spotlight: Delta Turf Care

None of this progress would be possible without the commitment and expertise of Delta Turf Care. Their team has been instrumental in:

coordinating demo logistics and introducing turfRad to key decision-makers
providing on-the-ground technical support
advocating for better moisture management across the region

Their credibility in the turf industry throughout the Middle East has laid a strong foundation for turfRad’s growing presence.

This diversity is exactly what makes the turfRad journey so compelling. No two conversations are the same, and with each demo we uncover new opportunities to understand turf performance in ways that were never possible before.

“What has stood out most for me throughout these demonstrations is the consistent sense of excitement at every installation. From the moment the first moisture maps and data sets appear on the screen, there is an immediate spark of curiosity and engagement. The discussions that follow are always unique – because every golf course is different, every irrigation system is different, and every turf team has its own challenges and insights. The support we have been receiving from the turfRad team has been exceptional. We could tell from day 1 that they were extremely passionate about the product, which gave us full confidence to partner.”

– Marinus Koekemoer, Reginal Manager UAE, Ohman, Bahrain, KSA

Looking Ahead

It’s clear that water efficiency, surface consistency, and predictable day-to-day performance are top priorities for superintendents across the Middle East, and turfRad fits directly into that mission.

With more demos underway in the UAE and Saudi Arabia, additional trials scheduled in early 2026, and new conversations opening across the GCC, this is just the beginning.

The Middle East is ready for data-driven turf management.
And turfRad is ready to support the region’s agronomy teams with the insights they need to succeed.

For the latest industry news visit turfmatters.co.uk/news

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Discover the Latest Advancements from Foley Company

January 6, 2026/in Events, News, Press Release/by Admin

Discover the Latest Advancements from Foley Company: Foley Company is gearing up for an exciting showcase at BTME 2026, promising to turn heads with its innovative product line-up for the golf and sports turf industry. Visitors will have the opportunity to discuss the range of SALSCO advanced Gas and Electric Greens Rollers, now part of the Foley portfolio available in the UK.

BTME 2026 attendees are invited to visit Foley’s stand to experience the first-hand, a range of cylinder and bedknife grinders designed to suit every club and budget. We will be delighted to demonstrate how Foley is redefining turf maintenance with practical, time-saving innovations.

Discover the Latest Advancements from Foley Company

There is also the chance to see the revolutionary 642 Quick Spin Reel floor Grinder which offers a fast and user-friendly option for touch-up spin grinding between scheduled relief sessions. The advantage of the 642 is the unique roll-on roll-off floor action making it especially effective for sharpening extra wide and heavy mowers commonly used on sports fields and pitches. Please visit Stand 528 and we will be delighted to talk you through our latest products.

For the latest industry news visit turfmatters.co.uk/news

Get all of the big headlines, pictures, opinions and videos on stories that matter to you.

Follow us on Twitter and Instagram for fun, fresh and engaging content.

You can also find us on Facebook for more of your must-see news, features, videos and pictures from Turf Matters.

Half Sized Blog Element (Single Author Style)

Half Sized Blog Element (Multi Author Style)

turfRad Expands Across the Middle East

Discover the Latest Advancements from Foley Company

turfRad Expands Across the Middle East

Discover the Latest Advancements from Foley Company

Full Sized Blog Element (Big Preview Pic)

turfRad Expands Across the Middle East

Discover the Latest Advancements from Foley Company

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