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Reesink Wins Marketing Distributor Of The Year

February 20, 2017/in Press Release/by Admin

Reesink Turfcare has been named Marketing Distributor of the Year by Otterbine, whose water aeration management systems Reesink distributes solely in the UK and Ireland. Pitched against all Otterbine’s international distributors this is high praise indeed for the company, who won for its “continued excellence in raising the exposure of Otterbine in all market sectors, […]

All Leading to Success

February 20, 2017/in Press Release/by Admin

28 golf and city club managers from 9 European and Middle East Countries attended a Management Development Programme (MDP) course – MDP 3 Strategy and Leadership, hosted recently by CMAE in Scotland’s capital, Edinburgh. MDP 3 – Strategy and Leadership, is the highest level course in the executive education pathway provided by CMAE, consisting of […]

Reesink Wins Marketing Distributor Of The Year

February 20, 2017/in Press Release/by Admin

All Leading to Success

February 20, 2017/in Press Release/by Admin

Full Sized Blog Element (Big Preview Pic)

Reesink Wins Marketing Distributor Of The Year

February 20, 2017/in Press Release/by Admin

Reesink Turfcare has been named Marketing Distributor of the Year by Otterbine, whose water aeration management systems Reesink distributes solely in the UK and Ireland.

Pitched against all Otterbine’s international distributors this is high praise indeed for the company, who won for its “continued excellence in raising the exposure of Otterbine in all market sectors, from golf, municipal, commercial and residential”, says Otterbine’s international region manager, Reg Varney.

Reg continues: “Reesink’s efforts and the quality of the marketing material the team produces is always excellent and the company’s continued commitment to supporting the Otterbine dealer and sales network consistently raises the profile of the brand in the areas we need it to.”

The award was presented to Reesink Turfcare managing director David Cole, irrigation field sales manager Robert Jackson and field sales representative Peter Newton by Otterbine CEO Charlie Barebo at the annual GIS show in Orlando. David comments: “It was an honour to accept this award from Otterbine. We have always placed a great deal of importance on supporting the brands we distribute with solid marketing activity. This was the case for many years as Lely Turfcare and nothing has changed in that respect since the acquisition that sees us now operating as Reesink Turfcare.

“Whether it’s show support, advertising, creative, public relations, social media or digital marketing, we support all our brands with the same dedicated team and creative and integrated approach, and take great pride in winning awards such as this.”

Along with distributing Otterbine in the UK and Ireland, Reesink Turfcare is also the exclusive distributor of Toro professional turfcare machinery and irrigation products and TYM tractors for the golf, sport and amenity sectors. The innovative lake and pond aeration range from Otterbine has always perfectly complemented Reesink’s turfcare machinery and equipment product portfolio, whether for golf course reservoirs and water hazards, to ponds on large estates or for council maintained lakes in parks and recreational landscapes.

Reg concludes by saying: “As the importance of improved water quality in lakes and ponds continues to gain momentum in the UK and Ireland, Reesink’s marketing efforts will assist with making the public aware that there is a viable scientific solution to re-balance the delicate eco-systems of the water bodies out there.”

Holly Jones, Reesink’s marketing manager, adds: “We’re always listening to the objectives of our partners to make sure we create the right material to help them reach the audiences they want with the messages they need. It’s a rewarding job and one we do in partnership with our marketing and communications agency, head quartered in Norwich.”

All Leading to Success

February 20, 2017/in Press Release/by Admin

MDP 3 – Strategy and Leadership, is the highest level course in the executive education pathway provided by CMAE, consisting of five residential courses, covering all the competencies of the modern club manager.

The delegates from Scotland, England, Wales, France, Spain, Italy, Sweden, United Arab Emirates and Egypt benefited from a schedule that focused specifically on raising their leadership competencies whilst delving deeper into topics such as advanced financial management, personal development, club ethics and marketing demographics. The delegates also had their Lumina© Leadership Profile analyzed to help them become better and more aware leaders.

Presenters on this top-rate course were John Bull, Gregg Patterson, Russ Conde, Rob Hill, Ken Harvey and Kevin Fish, CCM.

Delegates were invited to the Scottish Golf and Club Managers Association Wednesday night seminar, with key-note speaker, Jim James, Director of Operations at Augusta National, to learn about the principles of leading one of the most iconic clubs in the world.

Course Facilitator and CMAE’s Director of Education, Mike Braidwood, said of the programme
“ this was the second time we have run our MDP Strategy and Leadership course and it’s going from strength to strength. We had a great and diverse group of delegates who all added value to the week by sharing their international experiences. The course was over subscribed, so we are already planning the next one. For many, it was the final piece of our education pathway and they are now eligible and prepared to sit the exam for the coveted Certified Club Manager qualification”

MDP 3 Strategy and Leadership is the fifth and final course, developed by CMAE, that completes the pathway for club industry professionals across Europe embarking on an educational journey to enhance their overall abilities to run successful clubs.
Within this pathway there are two levels of qualification: the European Club Management Diploma which is attainable after completing MDP Parts 1 and 2 and the coveted
international Certified Club Manager (CCM) designation which can be obtained by examination after completing MDP parts 1 – 3 plus either MDP F&B or MDP Golf.

The MDP pathway was originally developed by the Club Managers Association of America and thanks to their vision and generosity has been given to CMAE who adapted the materials for the European Golf, Sports and City Club Markets.

Half Sized Blog Element (Single Author Style)

Half Sized Blog Element (Multi Author Style)

Reesink Wins Marketing Distributor Of The Year

All Leading to Success

Reesink Wins Marketing Distributor Of The Year

All Leading to Success

Full Sized Blog Element (Big Preview Pic)

Reesink Wins Marketing Distributor Of The Year

All Leading to Success

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