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GreenBest Shines at BTME 2025

February 7, 2025/in Events, News, Press Release/by Admin

GreenBest Shines at BTME 2025: BTME 2025 provided the perfect platform to share the exciting news of GreenBest’s recent acquisition by ICL. The GreenBest team recently attended the prestigious Bigga Turf Management Exhibition (BTME) 2025, held in Harrogate. The event turned out to be a fantastic opportunity to connect with the turf management community, showcase […]

Avant Dealer Awards 2025

February 6, 2025/in Awards, News, Press Release/by Admin

Avant Dealer Awards 2025: The 2025 Avant Tecno Dealer Awards brought together the top-performing dealers and sales teams from across the UK to celebrate their outstanding achievements. Hosted at the All Saints Hotel in Bury St Edmunds, the event highlighted the pivotal role that dealers play in Avant Tecno UK’s continued growth and success. The […]

GreenBest Shines at BTME 2025

February 7, 2025/in Events, News, Press Release/by Admin

Avant Dealer Awards 2025

February 6, 2025/in Awards, News, Press Release/by Admin

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GreenBest Shines at BTME 2025

February 7, 2025/in Events, News, Press Release/by Admin

GreenBest Shines at BTME 2025: BTME 2025 provided the perfect platform to share the exciting news of GreenBest’s recent acquisition by ICL.

The GreenBest team recently attended the prestigious Bigga Turf Management Exhibition (BTME) 2025, held in Harrogate. The event turned out to be a fantastic opportunity to connect with the turf management community, showcase their range of products, and share exciting company news.

GreenBest Shines at BTME 2025

Positioned at Stand 100 in Hall 1, the GreenBest booth attracted significant attention from attendees, helping to generate new prospective leads while allowing the team to reconnect with existing distributors and customers. GreenBest’s Bespoke Fertiliser services alongside their popular Velvit Fertilisers and other stocked ranges were proudly showcased.

BTME also provided the perfect platform to share the exciting news of GreenBest’s recent acquisition by ICL. This transition signifies an exciting new chapter for both companies. GreenBest remains a British-owned, managed, and operated company, with products continuing to be manufactured in the UK.

The acquisition by ICL offers GreenBest access to the highest-quality ingredients and additional investment into their production facilities. With support from Cleveland Potash Ltd and ICL Growing Solutions, GreenBest is poised to enhance their production capabilities, further improving the quality of their products and enabling the delivery of innovative and reliable solutions.

The Bespoke Fertiliser services, along with the Velvit, SmartLawn, and Florifeed brands, remain at the core of GreenBest’s offerings. This acquisition reinforces the strengths of both GreenBest and ICL, allowing them both to better serve their customers’ needs.

Aimee Davey, Marketing Manager at GreenBest, reflected on the importance of BTME: “Industry shows such as BTME are important to GreenBest. They help to enhance our brand presence, liaise with new and prospective customers, and support our current distributors. We’re thrilled with the outcomes of BTME and look forward to being back at the Harrogate Convention Centre in 2026.”

A highlight of BTME 2025 was a seminar presented by Daisy Lacey BSc (Hons) MBPR (FACTS) during the Continue To Learn Programme. Her talk, titled “How Are Fertilisers Made and Where Do They Come From?”, captivated attendees by exploring the origins of fertiliser materials—Mined, Made, Grown, and Recycled. Attendees also had the chance to gain one CPD point from the seminar.

GreenBest confirmed that they will be exhibiting at BTME 2026, scheduled to take place from 20th-22nd January 2026. ICL and GreenBest’s plans to innovate, grow, and strengthen their relationships within the turf management industry continues throughout 2025 and beyond.

For more information, visit www.greenbest.co.uk

For the latest industry news visit turfmatters.co.uk/news

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Avant Dealer Awards 2025

February 6, 2025/in Awards, News, Press Release/by Admin

Avant Dealer Awards 2025: The 2025 Avant Tecno Dealer Awards brought together the top-performing dealers and sales teams from across the UK to celebrate their outstanding achievements.

Hosted at the All Saints Hotel in Bury St Edmunds, the event highlighted the pivotal role that dealers play in Avant Tecno UK’s continued growth and success.

Avant Dealer Awards 2025

The Awards followed an exciting day where dealers were given an exclusive tour of Avant Tecno UK’s brand-new headquarters in Bury St Edmunds, offering a glimpse into the company’s ambitious future.

The newly opened Avant HQ is a testament to the company’s forward-thinking approach. Designed to enhance operations, the state-of-the-art, 32,200 sq ft facility boasts modern offices, a spacious showroom, dedicated training spaces, an advanced warehouse, and a cutting-edge technical workshop.

The evening Awards ceremony was a celebration of the hard work, dedication, and achievements of Avant’s dealers over the past year. This year’s winners showcased remarkable success across various categories:

Dealer of the Year: Essener Equipment
Recognition Award: Coppards
Most Machines Sold: Essener Equipment
Sales Competition Winner: Chris Slane, Essener Equipment
Best Newcomer Award: Lister Wilder
Marketing Award: Global
After Sales Support: Avant Southeast Ltd
Leguan Dealer of the Year: Coppards
Best Newcomer of the Year Award: DM Forklifts
Leguan Sales Person of the Year: Francisco Wingrove

Essener Equipment stood out as a top performer, earning both Dealer of the Year and Most Machines Sold, while their Managing Director Chris Slane secured the Sales Competition Winner title. Coppards also made a significant impact, winning the Recognition Award and Leguan Dealer of the Year.

Avant Tecno UK Managing Director Raimo Ala-Korpi emphasised the importance of Avant’s dealer network. “Our dealers are more than just partners,” he said. “Their expertise, dedication, and passion for our products are what enable us to grow and deliver exceptional value to our customers. These awards are a way of acknowledging their tremendous efforts.”

For more information, please visit www.avanttecno.com/uk

For the latest industry news visit turfmatters.co.uk/news

Get all of the big headlines, pictures, opinions and videos on stories that matter to you.

Follow us on Twitter and Instagram for fun, fresh and engaging content.

You can also find us on Facebook for more of your must-see news, features, videos and pictures from Turf Matters.

Half Sized Blog Element (Single Author Style)

Half Sized Blog Element (Multi Author Style)

GreenBest Shines at BTME 2025

Avant Dealer Awards 2025

GreenBest Shines at BTME 2025

Avant Dealer Awards 2025

Full Sized Blog Element (Big Preview Pic)

GreenBest Shines at BTME 2025

GreenBest Shines at BTME 2025: BTME 2025 provided the perfect platform to share the exciting news of GreenBest’s recent acquisition by ICL.

Avant Dealer Awards 2025

Avant Dealer Awards 2025: The 2025 Avant Tecno Dealer Awards brought together the top-performing dealers and sales teams from across the UK to celebrate their outstanding achievements.

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