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Sovereign Turf Launches Xeris Turf

December 10, 2024/in News, Press Release/by Admin

Sovereign Turf Launches Xeris Turf: Sovereign Turf, a leader in premium, sustainable turf solutions, proudly introduces Xeris Turf, a groundbreaking, drought and shade tolerant turf set to redefine the landscaping industry. Xeris is the most innovative and unique turf solution in the landscaping market today. Delivering an array of benefits, Xeris brings together drought and […]

MM Seed at BTME

December 10, 2024/in Events, News, Press Release/by Admin

MM Seed at BTME: As the pressure grows on greenkeepers to deliver exceptional playing surfaces, MM Seed provides the tools to meet modern expectations while championing sustainable turf management. Visit Stand 126 at BTME to explore the innovative MM Golf range, designed to enhance every area of your golf course with high-quality, high-performing grass seed […]

Sovereign Turf Launches Xeris Turf

December 10, 2024/in News, Press Release/by Admin

MM Seed at BTME

December 10, 2024/in Events, News, Press Release/by Admin

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Sovereign Turf Launches Xeris Turf

December 10, 2024/in News, Press Release/by Admin

Sovereign Turf Launches Xeris Turf: Sovereign Turf, a leader in premium, sustainable turf solutions, proudly introduces Xeris Turf, a groundbreaking, drought and shade tolerant turf set to redefine the landscaping industry.

Xeris is the most innovative and unique turf solution in the landscaping market today. Delivering an array of benefits, Xeris brings together drought and shade tolerance, disease resistance, and impressive durability, all while maintaining striking visual appeal. This resilient turf redefines low-maintenance landscaping without comprising on quality or lawn space. Once established, Xeris requires minimal watering and reduced use of fertilisers, lowering its environmental impact and providing cost savings for users.

Sovereign Turf Launches Xeris Turf

With its unique blend of tall fescue and ryegrass, Xeris represents a major leap in sustainable landscaping. Recognised for its deep root system – the deepest in the industry – Xeris thrives in water-scarce conditions by tapping into previously unreachable moisture reserves. Although 2024 has been uncharacteristically wet, climate projections point to drier, hotter years ahead, where Xeris’s water efficiency and durability will make a real impact.

For homeowners and commercial property managers, Xeris offers a practical solution: a hard-wearing, low-maintenance lawn that thrives under daily use, including in high-footfall areas. With its rich color and medium texture, Xeris not only enhances curb appeal but also provides significant savings in water, fertiliser, and upkeep—making it as economical as it is beautiful.

“Xeris is more than just turf – it’s the future of sustainable landscaping,” says David Waring, CEO for Sovereign Turf. “Our commitment to innovation and quality has allowed us to create a product that meets environmental challenges head-on, without compromising on the durability and aesthetic appeal our customers expect.”

Customers can depend on Xeris for consistent quality, all year round. Grown on Suffolk’s sandy soils, Xeris turf maintains the lightweight and premium quality associated with Sovereign Turf.

Xeris Turf: Key Benefits

Drought and Shade Tolerance.
Unmatched Durability and Disease Resistance.
Exceptionally Deep Roots.
Resource-Efficient – requiring less fertiliser, water and maintenance, once established.
Year-Round Availability and Consistent Quality.
Cut and Delivered within 24 hours.
Always Plastic Free.
TGA Approved.
The Grass is Greener with Xeris.

About Sovereign Turf

With a heritage of nearly 40 years, Sovereign Turf is a trusted supplier of consistent high-quality turf, all year round. Known for its customer-centric approach and commitment to sustainability, Sovereign Turf remains dedicated to offering products that reflect its values of environmental stewardship and uncompromising quality. Xeris is the latest in Sovereign’s range, setting a new standard for drought and shade tolerant, durable, and visually stunning turf.

For more information on Xeris Turf please contact Sarah Hollis on 07378 302873.

For the latest industry news visit turfmatters.co.uk/news

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MM Seed at BTME

December 10, 2024/in Events, News, Press Release/by Admin

MM Seed at BTME: As the pressure grows on greenkeepers to deliver exceptional playing surfaces, MM Seed provides the tools to meet modern expectations while championing sustainable turf management.

Visit Stand 126 at BTME to explore the innovative MM Golf range, designed to enhance every area of your golf course with high-quality, high-performing grass seed mixtures that support environmental goals.

MM Seed at BTME

Key MM Products to Explore at BTME:

NEW MM21 – A low-input mix for tees and fairways, blending Fescue and Ryegrass for a dense, fine surface with impressive wear tolerance and recovery. MM21 minimises inputs while maintaining vibrant summer and winter colour, aligning performance with sustainability.

MM13 – Featuring improved hard fescue, this mixture is perfect for overseeding or renovating tees, fairways, and roughs. With excellent drought resistance and low maintenance requirements, MM13 supports sustainable course management practices while delivering outstanding results.

MM50 – A reliable choice for high-wear areas like tees, fairways, and driving ranges. This fast-establishing, disease-resistant mix is not only ideal for overseeding and divot repair but also helps minimise disruption by establishing quickly and enduring all year round. MM50 continues to the lead the way in being one of the top overseeding mixtures in the greenkeeping industry.

Sustainability in Focus

MM Seed’s commitment to sustainability shines through its carefully developed mixtures. Products like MM12 and MM13 offer drought tolerance and reduced input requirements, making them ideal for fairways and roughs in light of changing climate conditions. For courses prioritising environmental stewardship, the MM Coastal Fescue mixture provides disease resistance and thrives in low-nutrient soils, reducing the need for fertilisers and water.

For links and heathland courses, where preserving natural habitats is essential, MM Seed offers specialised solutions that balance playability with ecological harmony. Sustainability doesn’t mean compromising on quality—MM Seed proves you can have both.

Discover More at BTME

From tees to greens and everywhere in between, MM Seed offers tailored solutions to elevate your course while reducing its environmental footprint. Don’t compromise—choose seed from the MM Golf range for purity, vigour, and the sustainability your course deserves.

Visit stand 126 to explore these mixtures in detail, ask questions, and find out how MM Seed can help your course stand out while staying green.

For further information, please contact MM Sports Seed on 01386 791102 or visit the company’s website www.mm-seeds.co.uk.

You can also follow the company on Twitter: @MM_Seed.

For the latest industry news visit turfmatters.co.uk/news

Get all of the big headlines, pictures, opinions and videos on stories that matter to you.

Follow us on Twitter and Instagram for fun, fresh and engaging content.

You can also find us on Facebook for more of your must-see news, features, videos and pictures from Turf Matters.

Half Sized Blog Element (Single Author Style)

Half Sized Blog Element (Multi Author Style)

Sovereign Turf Launches Xeris Turf

MM Seed at BTME

Sovereign Turf Launches Xeris Turf

MM Seed at BTME

Full Sized Blog Element (Big Preview Pic)

Sovereign Turf Launches Xeris Turf

Sovereign Turf Launches Xeris Turf: Sovereign Turf, a leader in premium, sustainable turf solutions, proudly introduces Xeris Turf, a groundbreaking, drought and shade tolerant turf set to redefine the landscaping industry.

MM Seed at BTME

MM Seed at BTME: As the pressure grows on greenkeepers to deliver exceptional playing surfaces, MM Seed provides the tools to meet modern expectations while championing sustainable turf management.

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