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Howardson Group Welcomes Tom Worthy

December 9, 2024/in News, Press Release/by Admin

Howardson Group Welcomes Tom Worthy: The Howardson Group is pleased to announce that Tom Worthy has joined the team as Regional Sales Director. Tom brings a wealth of experience and a deep-rooted passion for the turf care industry. Upon leaving school Tom joined the John Deere Turf Tech Apprenticeship, a three-year programme in land-based service […]

December lawn tips from The Lawn Association

December 9, 2024/in News, Press Release/by Admin

December lawn tips from The Lawn Association: It’s hard to believe that we are only three weeks away from Christmas. After a wet and quite warm autumn, the weather seems to be chilling and feeling more as it should do as we prepare for the festive season. But that doesn’t mean we should stop thinking about our […]

Howardson Group Welcomes Tom Worthy

December 9, 2024/in News, Press Release/by Admin

December lawn tips from The Lawn Association

December 9, 2024/in News, Press Release/by Admin

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Howardson Group Welcomes Tom Worthy

December 9, 2024/in News, Press Release/by Admin

Howardson Group Welcomes Tom Worthy: The Howardson Group is pleased to announce that Tom Worthy has joined the team as Regional Sales Director. Tom brings a wealth of experience and a deep-rooted passion for the turf care industry.

Upon leaving school Tom joined the John Deere Turf Tech Apprenticeship, a three-year programme in land-based service engineering focusing on horticultural machinery, followed by a fourth-year diploma.

Howardson Group Welcomes Tom Worthy

His commitment and skill were quickly recognised, leading to a pivotal opportunity to begin his career as a Service Technician. In this role, he was tasked with setting up a commercial workshop, before advancing to After-Sales Manager.

Tom’s career then took a new direction as a Commercial Manager for a French electronics manufacturer, where he developed his commercial acumen. This role laid the foundation for his subsequent position at Timberwolf, where he spent four years, first as UK Sales Manager and then as Export Manager, overseeing global sales and expanding market reach.

Reflecting on his new chapter at the Howardson Group, Tom says, “From leaving school and studying fine turf equipment through my apprenticeship, it feels like coming home. I’m excited to work with the best in the business, especially with brands like Dennis, SISIS and Hunter Grinders, which are market leaders in professional turf care machinery.”

As Regional Sales Director, Tom’s role centres on ensuring consistent and exceptional customer experiences worldwide. “My job is to support and develop our routes to market outside the UK. I want to ensure that a customer buying our equipment in Vietnam, for example, has the same experience as a customer purchasing from a local dealer in Derby,” Tom explains. This involves building infrastructure, training dealers, and fostering direct relationships with key clients. “We need to make sure our dealers have all the tools, training, and knowledge they need to provide unparalleled customer service.”

Tom has also been struck by the significant investments the Howardson Group has made to lay strong foundations for growth. “I didn’t quite realise the scale of investment in the business to give it structure and set it up for future success. It’s inspiring and motivates me to contribute to pushing the company to the next level,” he says.

For Tom, exceptional customer service is at the heart of Howardson Group’s operations. “Customer service is 100% at the core of what we do. We want every interaction to be memorable so that when customers are in the market, we’re the first brand they look to,” Tom states. He underlines that the company’s dedication to innovation ensures there’s no reason for customers to look elsewhere.

Tom is also impressed by the company’s rich history and the loyalty of its employees. “Many staff members have been with the business for over 30 years. Their experience, knowledge, and relationships with customers are unparalleled. I’ve seen firsthand how these relationships go beyond transactions; customers are not just numbers—they are friends,” Tom adds.

Looking ahead, Tom’s vision is to expand global market coverage and deepen customer connections in every territory. “Success for me means having increased visibility and strong relationships within key market segments, especially in regions where we’re less known,” he explains. “Attending and hosting educational events and exhibitions to showcase who we are and what we stand for is also vital.”

Outside of work, Tom enjoys spending quality time with his young family, friends, and participating in various sports.

The Howardson Group is excited to welcome Tom Worthy as he leads the charge in expanding the company’s global reach, upholding their legacy of excellence, and forging lasting relationships with customers worldwide.

For further information visit www.howardsongroup.com

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December lawn tips from The Lawn Association

December 9, 2024/in News, Press Release/by Admin

December lawn tips from The Lawn Association: It’s hard to believe that we are only three weeks away from Christmas. After a wet and quite warm autumn, the weather seems to be chilling and feeling more as it should do as we prepare for the festive season. But that doesn’t mean we should stop thinking about our lawns!

The experts from The Lawn Association have plenty of tips for keeping your winter sea of green in tip-top condition, and ready for any visits from Father Christmas this December!

December lawn tips from The Lawn Association

Sustainable lawn care is all about harmonising with the natural cycles, which means this should be a year-round commitment. So, with that in mind, the tips below will help your lawn over the winter period and prepare it for future seasons too!

Preventing the encroachment of the disease Grinch

Regularly clearing your lawn of leaves, twigs, and other debris is essential in preventing disease from taking root. This is not just a one-time task, try making it part of your routine to go outside and gather any organic material that has fallen onto your grass.

Still Time to Mow…Ho…Ho

Additionally, continue to mow if conditions allow. A light trim with the mower blade set high is all you need. This practice not only keeps your grass healthy by avoiding wet, overgrown foliage that breeds disease but also ensures a beautiful lawn to admire while enjoying your Christmas dinner!

Seasonal Soil Care

Hollow tine aeration is a highly effective method for enhancing your lawn’s health and it is the easiest and most rewarding option for maintaining a beautiful domestic lawn. Don’t hesitate to give your lawn this Christmas gift to keep it vibrant and healthy.

Service And Repairs from STIGA

December is a great time of year to get your mower blades and other garden tools sharpened. It is also a good idea to check if you need any other batteries, accessories or spare parts for your garden products leading up to the spring season. These can all be found on the STIGA website, as can the dealers who will be able to service your mower or tools.

Keep Off the Naughty List Next Year

How? By starting to plan ahead in December for the year ahead. Look back on your lawn program and determine what has worked and what hasn’t, and make some notes on what you need to do to improve things next year. You’ll find this a great motivation during the next two months as you wait patiently for spring to return. The Lawn Association have launched a new Record Keeping Manual to help you along the way!

For the latest industry news visit turfmatters.co.uk/news

Get all of the big headlines, pictures, opinions and videos on stories that matter to you.

Follow us on Twitter and Instagram for fun, fresh and engaging content.

You can also find us on Facebook for more of your must-see news, features, videos and pictures from Turf Matters.

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December lawn tips from The Lawn Association

December lawn tips from The Lawn Association

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December lawn tips from The Lawn Association

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